The Witzard

Sugar Tongue Slim (STS) is a criminally under-rated "Atlantadelphia" -bred rapper and honorary Roots Crew member. From what I can tell, his first recorded appearance was on The Roots' Indie Rock -tinged dark/light "concept album," How I Got Over (2010). STS additionally represents 1/5 of Money Making Jam Boys and his solo output [thusfar] includes: Demand More I-II , Sole Music EP , The Illustrious , and a gaggle of assorted Remixes & Indie Rock flips. After slowly leaking out short, weekly music videos over the course of the past few months, Sugar Tongue Slim finally unveiled his latest Starting Line-Up -produced mixtape effort earlier this morning: GOLD RUSH . It's basically a collection of 15 Top 40 flips (2009-11), which are often slightly re-appropriated with STS' unique storytelling and acute Boom-Bap flourishes. STS and his team of certified in-house gold diggers [producers] hand-selected singles from contemporary artists such as B...

We have witnessed time and time again, attempts from new artists to make a breakthrough each year. Some succeed, but many prove that music as a profession is not as easy as it seems. To survive as a musician in modern times is as easy as shopping on Black Friday ; Not a simple task. The division of genres make an easy target for hipster's crazed opinions, often damaging a reputation or two. Marketing strategies; The key to a successful career. A catchy hook/bridge, controversial lyrics, and a mixture of genres can gain the attention needed to fuel a ride to the top. The golden ticket needed, may have landed in the right person's lap at the right time... when Hip-Hop freshman, Kendrick Lamar decided to leave his mark on the ever-so-popular chart-topping single "Pumped Up Kicks" by Foster The People . Lamar proved his infinite potential earlier this year when he released his first charting digital album Section.80 . The Cali native stirred up heavy media buzz by di...