Stand out where it matters

Your coaching business deserves a website that works as hard as you do

I create strategic, conversion-focused websites for successful coaches, consultants, and speakers, helping them book premium clients and tap into new opportunities.

Why settle for ordinary?

When you’re extraordinary?

More than just beautiful designs. I build websites that work as hard as you do.

Hi, I’m Amy. Designing websites that deliver for my clients is what I do best. After years in the corporate world, I now help mission-driven businesses create brands that reflect their values and vision with authenticity and purpose. I specialize in crafting strategic brand identities and high-converting websites that not only look stunning but also turn visitors into loyal clients.

At Daring Luna, I’m here to help you thoughtfully craft a website that captures who you are and what you do best. More than just pretty designs, my websites are strategic tools that help successful female coaches, consultants and speakers grow their businesses, attract high-paying clients, and unlock new opportunities like speaking engagements and book deals.

Designing success is kinda my thing....

Let’s build a brand that takes you further.*

Brand identity design that reflects your expertise and positions you as a leader in your industry—whether you’re looking to attract premium clients or secure your next speaking gig.

Website design that turns visitors into loyal clients while also helping you step into new opportunities, like book deals, collaborations, and expanding your brand’s visibility and influence.

  • "I’ve had the pleasure of working with Amy...she’s a very talented graphic designer...who’s able to quickly comprehend the goals and parameters of a project, meet deadlines and deliver great work."

    -Amy B., former Vice President, Restoration Hardware

  • I highly recommend Amy's website design services! It's rare to find someone who is a fantastic graphic artist with marketing expertise AND the technical savvy to create an effective, fully functional website. I appreciate that she listened to my needs and set clear expectations about what she needed from me, making the process of creation unexpectedly enjoyable and fun! She also set me up and trained me to be self-reliant about future website maintenance needs, which is empowering for a small business owner. So happy!

    Diana H., Opal Acupuncture

  • “Amy has a strong eye for graphic design and sharp, up-to-date production and technical skills. She was able to step into a project at a moment’s notice and instantly run with it to completion. I could always rely on her to deliver the work on time, sometimes under very tight deadlines. Her work was impeccable and I knew that she would always complete the job accurately and with an integrity that met my own high standards. Would LOVE to work with her again!”

    Christopher D., Gump's

Take a peek behind the scenes....

The formula for fabulous

I believe your website should make life easier, not more complicated. My process combines strategy, design, and functionality to create a website that looks amazing and works even harder to help you grow.

Step 1:
Strategy Session

We’ll explore your vision and goals for your business, understanding what makes you stand out.

Step 2:
Design & Development

I’ll bring your brand to life with a website that converts, ensuring it reflects your expertise perfectly.

Step 3:
Review & Refine

Together, we’ll fine-tune every detail carefully, making sure your vision is fully captured.

Step 4:
Launch & Learn

I’ll support you through the launch and make sure you’re confident managing your new website.

Want some insider tips?

Get my free guide: 20 Essentials Your Coaching Website Must Have to elevate your brand and business.

    Ready for a website glow up?

    Your website should reflect the high-level coach you are and take your business to the next level. Let’s build a site that’s as powerful as your success and turns visitors into loyal clients.