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Designing your own Logo - Do's and Don'ts
Find out what makes a logo stand out, where you can design one for free and which steps to keep in mind during the process.
Simple Keyword Research To Attract More Customers
SEO might seem like witchcraft—but once you know the basics, it's easy. Short for search engine optimization, SEO covers all the things you can do to make your website rank higher on Google. Your first step should be to do some simple but effective keyword research. In our latest blog post, we show you how it’s done! #SEO #Onlinemarketing #google ranking
How to Define Your Brand Tone of Voice
A consistent tone of voice is crucial for your business. Why? Because it builds trust and gives customers the confidence to buy from you. Whether you're writing texts for your website, posting on social media or emailing your customers—you should sound consistent everywhere. The good news? You already have a unique tone of voice (even if you don't know it yet). We show you how to define your brand voice in 4 steps. Read them here: #marketing #entrepreneur #selfemployed
How to Use Discount Strategies to Boost Sales
We all love a bargain and your customers are no different. That’s why discount codes and strikethrough prices are so effective when you want to get new visitors buying or encourage existing customers to order again. But when it comes to slashing prices, how can you offer tantalizing discounts without hurting your bottom line? #sales #strategy #entrepreneur #selfemployed
How to Build an Awesome Resume Website
Looking for your dream job? When you're job hunting, it can be hard to stand out from the crowd. But have you ever thought about turning your CV into a resume website? It's a great way to make an impression on prospective employers and get your personality across. Learn how to build a website that employers will love on our blog! #resume #cv #jobhunt #jobhunting #work #recruiting #careers
4 Things to Prepare Before a Sales Pitch
Do you run a business? Do you offer products or services? Then you need to be able to sell! In our latest article, we look at what makes an effective sales pitch and share 4 ways to help you prepare yours. Read more here: #entrepreneur #freelancer #selfemployed #marketing
How to Fix Your 404 Page to Make Visitors Happy
"Error! Page Not Found." Getting a 404 error page is annoying, right? But they don't have to be boring! With Jimdo, you can create a customized 404 page to make your visitors smile. So even your error message can help you build a strong relationship with your customers. Create your own today with these tips! #website #webdesign
How to Embed a Spotify Playlist on Your Website
Every musician needs to have their music on their website. But even if you're not a musician, you might still want to use a playlist to set the tone for your visitors. In this blog post, we show you how to embed music on your website with Spotify!
10 Affordable Workplaces for Starting Entrepreneurs
If you're a freelancer or just starting out as an entrepreneur, you can work from almost anywhere with decent WiFi. So if the kitchen table isn't cutting it for you, don't stress! In this blog post, we explore 10 different workspaces to suit every type of entrepreneur. #selfemployed #entrepreneur #work
How to Work More Efficiently from Home
If you're freelance or self-employed, staying productive in your own home can be a challenge. Check out our blog post for tips on how to work more efficiently from home. #freelancer #selfemployed #entrepreneur
SEO for Beginners: How to Get Started
SEO or "Search Engine Optimization" means optimizing your website so visitors can find you on Google. Want your website to show up on Page 1 of the search results, but not sure how? Even if you're a total beginner, our guide will help you get started! #seo #marketing #website #keywords
How to Ask for More Money as a Freelancer
Freelancers! When was the last time you raised your rates? If your answer was "Last year-ish?" or "Never, I'd lose all my clients!" Then you need to read this post TODAY. And you're not alone—most self-employed people love what they do but feel awkward asking for more money. So here are some tips on how to handle a price increase with grace. #freelancer #design #marketing #selfemployed
Is Controversial Marketing Worth the Risk?
Remember the Gilette ad that split opinion back in January? In it, the company criticized the traditional “boys will be boys” attitude and spoke out against toxic masculinity. When the campaign hit, it goes us thinking: How could a small business use controversial marketing to create a buzz around their company? Find out about the risks and benefits of a little bit of controversy in our blog.
Help Customers Decide with a Buying Guide
Attention, shop owners! Want to sell more in your online store? This week, we show you how to create a buying guide to help your customers choose the right product for them. It’s the easiest way to show your expertise, build trust, and guide shoppers to a purchase they'll love. The result? More sales and more happy customers! Want to give it a try? Get the guide on our blog.
Tips to Get a Google Featured Snippet for Your Website
Ever heard of Google Featured Snippets? They're the little answer boxes that appear before all the search results when you ask Google a question 💡 How cool would it be to have a featured snippet that showcases your business? You'd appear right at the top of a Google search result and loads of people would see your website 🤩🏆 In this blog post, we share tips & tricks on how to do it