“IT’S A GREAT RELIEF TO MY NERVES to drive with the confidence that Royal Masters make every road a safe road, whether wet or dry.” (1941)
“The minute Grandma Snider smells spring in the air, she starts hustlin’ and bustlin’ us Snider Folks out into the garden to start plantin’.” (1944)
“There is no place for ‘slack’ in the grim game our antiaircraft gunners play.” (1943)
“Purer than the finest castiles, Swan floating soap” (1943)
“The American petroleum industry has seen to it that the forces of freedom will have all they need for war.” (1943)
“And after the war, when television develops, watch RCA again! Once more you’ll agree, RCA leads the way in Radio, Television and Electronics.” (1944)
“Many people who ride the Challenger are amazed to discover that they can enjoy such complete comfort at such remarkably low cost.” (1941)
“They come back strong–when you eat your milk, too!” (1944)
“And it’s a lot easier to smile when you give your spirits a "fresh up” with chilled 7-Up. You’ll be delighted with the pleasant, cheerful flavor of this happy, bubbling drink.“ (1944)
“O. K., Don, here goes. Most people make the mistake of judging coffee by the high price they pay for it-and that’s all wrong! I’ll prove it to you. A minute ago you said this was the best coffee you had ever tasted-right?” (1941)
“THE GLEAM … of silver … of candlelight on cordial glasses … of women’s eyes, happy to watch beloved faces across a table … of clear laughter … of a glowing cigar…” (1944)
“You gotta hand it to him, Johnny sure can pick ‘em!” “You mean the girl? or the new Plymouth?” (1941)
“Apple "Honey,” the essence of ruddy, juice packed apples, helps hold the natural freshness of Old Gold’s fine tobaccos plus imported Latakia–the “something new” which has been added for richer, smoother flavor.“ (1944)
“New kind of radio! GE self-charging portable!” (1941)
“Far richer than ever before, Chase & Sanborn’s new tangy, pace-making, in love-with-life flavor warms you up physically, tunes you up mentally, clears away the cobwebs, disperses the glooms, sends you out of the house SMILING. Wake up tomorrow faster, happier with the New Blend Chase & Sanborn!” (1941)