JTB launched its "GLOCAL Sustainability Project (GSP)" [2] in 2021 with the aim of solving regional challenges and creating new businesses. In 2024, JTB implemented a program set in Echizen ...
Developed in collaboration with Wingo and Hyatt Hotels, the JTB says the programme is designed to highlight \u201cJamaica\u2019s vibrant culture, breathtaking beaches and unmatched hospitality\u201d.