Print campaign idea for Impex, leading brand in house hold appliances market in Kerala. The brand is reaching to all people
in the society. People of all age groups and different tastes are choosing impex as their primary choice. A house wife spends
most of their time in kitchen, she spends her time with impex products. So when she thinks about home, she thinks IMPEX.
Like that a child, a young man and farmer lady, all thinks IMPEX when they think about their home. IMPEX, its their home.........