Brand Intel Commercial Summit Our Director Gevorg Karapetyan
We teamed up with Intel & NK to create an experience that pushes the limit of passive VR and helps Intel introduce the TrueVR next generation content platform.
How We Made It
We wanted the flexibility of CG, with its freedom of camera movement, and the ability to art direct each of our environments. And yet, we also wanted our characters to be real and to see real emotion on their faces. This meant that we had to overcome all the limitations of filming in VR.
We had to entirely reinvent the VR pipeline. We developed a fully custom hybrid CGI/live-action pipeline and software for VR that for the first time ever solved all the major challenges that VR poses. We had taken VR to the next level. We opened a new door to possibilities not only for Intel TrueVR, but also for filmmaking.
Brand Intel
Agency Intel Agency Inside & North Kingdom
Direction, Production & CGI Arevera