T A V O .'s profile

Macaronesian Gin

T A V O .
3D Motion
canarias canary islands Liqueur alcohol drink Advertising  brand identity

In collaboration with the agency Mi Querido Watson, we developed an advertising project for Macaronesian Gin, a brand that captures the unique essence of the Canary Islands.
“Canarias in a Bottle”, reflects the singular origin of this gin, crafted with water that naturally filters through the volcanic rocks of the islands, enriching it with minerals and character.

From our studio, we approached the campaign with a craft-driven mindset, carefully shaping every visual and narrative detail to express the connection between nature, territory, and product. The art direction blends mineral textures, volcanic references, and organic elements that evoke the richness of the Canarian landscape, achieving an elegant and contemporary aesthetic that strengthens the brand’s identity.

The result is an advertising piece that not only presents a premium gin, but also celebrates the authenticity and volcanic spirit of the Canary Islands inside every bottle.




Film "Macaronesian Gin" Director's Cut



StyleFrames



Key Visuals & Assets

canarias canary islands Liqueur alcohol drink Advertising  brand identity



canarias canary islands Liqueur alcohol drink Advertising  brand identity



canarias canary islands Liqueur alcohol drink Advertising  brand identity






















Rnd & Process





canarias canary islands Liqueur alcohol drink Advertising  brand identity


Credits
Direction & production : TA\VO Studio
Designer & animation : Tavo Ponce, Juan Linera, Carlos Vega
Producers: BEETA / Beatriz Romero​​​​​​​
Sound Design & Music : Facundo Capece


AGENCY - Mi Querido Watson
CLIENT - Varma - Macaronesian Gin




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Macaronesian Gin
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