The Nike Air Jordan “Rare Air” is set to release on July 26 at 7 a.m. PT, and Nike fans are already bracing for the ...

The AJ40 launch marks the "culminating moment" for the brand's "40 Years of Greatness" campaign, said Sargent. "The strategy ...

Sneaker culture at its finest—this iconic Undefeated x AJ4 drops August 2, 2025, in a faithful OG recreation with Nike Air ...

Nike’s Jordan Brand is marking 40 years since Michael Jordan first donned the now-famous sneakers with an unexpected musical.

The Nike company's two-and-a-half-minute Broadway-worthy ensemble, developed by Wieden+Kennedy, debuts one week after the ...

Denim meets design—this women’s‑exclusive AJ4 features two shades of cotton denim, contrast stitching, “Family” gold lace ...

Fans will spot NBA and WNBA stars in the trailer. Bam Adebayo, Paolo Banchero, Chris Paul, Trae Young, and Gabby Williams are ...

Ahead of their matchup with the Liberty, the Fever arrived in New York wearing a mix of off-court sneakers and heels.

Dennis Rodman Travis Scott Air Jordan 1 commercial Travis Scott and Jordan Brand have once again gone all out to promote the release of their next sneaker project.

The famed agent of Michael Jordan and the man behind the iconic "Air Jordan" branding sat down with Ad Meter while in Las Vegas, Nevada, ...

Jim Riswold, visionary adman of ‘Bo Knows’ and Air Jordan spots, dies at 66. His work for Nike shook up the ad industry by making pop culture as much a star as the shoes.

Year Released: 2014 Oh, the Re-2-pect 1s. Might be one of the worst marketing tag lines of all time. But also a special moment for Jordan Brand. Derek Jeter retired in 2014 and Jordan Brand paid ...