11-08-2024 MARKETING INNOVATION Audi ditches its 4-ringed logo, L’eggs gets a leg up, and ‘Nosferatu’ is a perfume now Here’s the branding news we’re tracking this week.

Audi's EVs currently sold in China have the four-interlocking ring logo. These are the Q4 e-tron made with joint venture partner FAW, the Q5 e-tron SUV made with SAIC, and the Q6 e-tron made with ...