Such homophones can shift people’s mindsets and affect their choices. Reading the word “bye” can trigger thoughts of the word “buy” and lead people to spend more money.

If you need assistance, please contact us at 202-466-1032 or help@chronicle.com. It seems as if the battle over the “baby bond” is coming to a close.

By Reuters November 20, 201412:46 AM UTCUpdated ago By James Saft ...