And it’s about $100 for 2,000 rounds of paint balls. The paintballs are gelatin capsules filled with a water-soluble marking dye. Weigel said customers typically are males ranging from 15 to 28.

Warning: Coldplay 's new 'Every Teardrop Is a Waterfall' video might make you dizzy, but it's worth the ride. Watch as Chris Martin and the gang paint the town with colorful neon paint and go ...