7up’s fido dido coming back at this time is very apt. In a world filled with everyone pressured to follow the crowd, 7Up through Fido Dido is reminding us that nothing is as clear and as ...

The advertising campaign will see Fido Dido spread the word on 7Up Ice through an aggressive TV push, as well as outdoor advertising and POS, encouraging consumers to "feel the freeze", "give their ...

14 July 20057UP gives away hundreds of prizes daily at Modhesh Fun City Dubai - 7Up's street savvy mascot, Fido Dido, takes centre stage at the daily drawing competition, held from 5pm to 10pm every ...

The site, at 7upfido.com, features the brand's animated spokesperson Fido Dido. It allows wannabe film directors to assign the names of friends to three characters - a sporty, handsome guy; a ...