Jinro soju named world's best-selling spirit for 24th year A customer browses products of Hitejinro Co.'s soju, a distilled liquor made of ethyl alcohol and water, at a supermarket in Seoul on ...

Hitejinro-soju sales SEOUL, April 23 (Yonhap) -- Hitejinro Co., South Korea's leading beverage company, said Wednesday the cumulative sales of its Jinro soju have surpassed 2.3 billion bottles in ...

JINRO, the world's No.1 soju brand by HiteJinro, announced on June 10 its latest collaboration with Season 3 - the highly anticipated season of Netflix's globally acclaimed series.

At this festival, which HiteJinro attended for the second time after 2023, it operated a 'JINRO BAR' and showcased various soju cocktails along with five types of fruit liqueurs, including a new ...

JINRO is reprising its high-stakes brand play with Netflix’s Squid Game, this time tying up with season three of the global streaming hit.. The HiteJinro-owned soju giant unveiled that it will ...

The biggest brand by far in the UK is Jinro, Korea's bestselling soju, said The Guardian.It's been popping up at music festivals across the country as the distiller attempts to tap into a younger ...

This collaboration was planned in conjunction with the summer season to emphasize Jinro's brand image, partnering with Cell Fusion C, which is leading the cooling trend in the beauty industry.

SEOUL, South Korea, June 11, 2025 /PRNewswire/ -- JINRO, the world's No.1 soju brand by HiteJinro, announced on June 10 its latest collaboration with Season 3 - the highly anticipated season of ...