It’s really in the 1960s that you see a massive pivot by industry to advertising menthols in Black communities, starting with Kool cigarettes in around 1964. To understand that pivot, you have to ...

Brown &Williamson spokesman Mark Smith denied the company is marketing Kool cigarettes to kids. “We’re going for adults, and adults for us start at 21,” Smith said.

Brown & Williamson, the maker of Kool cigarettes, was sued on Thursday by New York Attorney General Eliot Spitzer for an advertising campaign that he said targets children.

Left: A Kool cigarettes advertisement targeting Black communities for a sponsored event, the Kool Jazz Festival; Right: A Kent cigarettes ad targeting Black smokers.

On the other hand, Bloom is not wrong that among the younger demographic, KOOL has very little, if any, brand strength largely as a result of the strict limitations placed on cigarette advertising ...

The Biden administration's proposed menthol cigarette ban could become a thorn in the president's side during the 2024 elections, political operatives planning to run ads attacking him have told ...

WASHINGTON (AP) -- Brown & Williamson Tobacco Corp. has scaled back a marketing campaign featuring hip-hop characters that critics said was aimed at black youths and violated a legal settlement ...

Left: A Kool cigarettes advertisement targeting Black communities for a sponsored event, the Kool Jazz Festival; Right: A Kent cigarettes ad targeting Black smokers.

Left: A Kool cigarettes advertisement targeting Black communities for a sponsored event, the Kool Jazz Festival; Right: A Kent cigarettes ad targeting Black smokers.