News

Earlier this month, news of Range Rover's new logo, the first in the brand's 55 year history, was met with raised eyebrows.
A logo is a brand’s visual handshake, the first impression that speaks volumes without saying a word. It captures a company’s ...
Consider the City of New York’s recently announced, and widely panned, “We ️ NYC” logo, an update of “I ️ NY,” the beloved Milton Glaser design created in 1976.
In Miami and Dubai, luxury logos glistening from glass towers are so common they might as well be skyline accessories. A logo here, a logo there. Slap on a five-star name, and suddenly a condo ...
Global creative platform DesignRush has announced six standout winners for its August 2025 Design Awards. These projects, ...
Luxury, within the context of design, is being redefined. Bling is passé. High-function trumps high-price, and subtle design details are favored over ostentatious add-ons.
The British luxury automaker’s “Bentley Wings” logo features a chrome winged monogram of a white B (for founder Walter Owen Bentley’s last name) that’s inside a black oval. It was ...
But overall, the Lexus logo has remained relatively unchanged since its first iteration in 1988 because its streamlined appearance has proven so effective as a recognizable symbol of sublime luxury.