Once again, the Swoosh proves its mettle as a trailblazer in the athletic shoe category with some groundbreaking ...

Nike has shifted away from NFTs and web3 it bet on a few years ago.

First released in the 1980s, the reissued Field General continues its impressive winning streak. This time in luxe brown ...

Nike GT Future is a basketball sneaker designed to optimize athletes’ performance, with an aesthetic that looks nothing like ...

Nike’s fading moat, weak innovation, and revenue headwinds raise concerns despite signs of a turnaround. Find out why NKE ...

With ReactX foam underfoot and a stealthy utilitarian design, Hyein Seo’s take on the Ava Rover fuses fashion-forward grit ...

The basketball sneaker market is as competitive today as it ever has been in the past with seemingly every brand joining in to create a unique shoe that also performs well on the court.

She signed a deal with the swoosh last year, and now it’s proving they see her as the future of its basketball division, as she’s reportedly set to be the face of the newest silhouette, the Nike G.T.

I t’s no secret that Nike has been in a bit of a slump recently. Although they are still managing great athletic collaborations, the brand struggles to satisfy ...

Before they were NBA stars, players such as De’Aaron Fox, Andrew Wiggins, Aaron Gordon and Jalen Green were notable ...