Over the past decade, just about everybody has been lured into a pair raw-denim jeans. Classic workwear designs reached new heights, and denim’s history, archaic insider rituals and fade-it-yourself ...

This pair of raw denim jeans was “a major upgrade” for Los Angeles-based Thomas Beckner, founder and creative director of Little Bear Studios. A fashionable friend encouraged him to buy a pair ...

I'm dead serious. If you buy what Wrangler calls "Rigid Indigo," that's a pair of 14.75oz raw-denim jeans. There's no other brand that makes jeans like this at this scale.

Raw denim, also known as dry or rigid denim, has not been pre-washed or treated and appeals to those who want to break in their jeans over time for a special fit.

By winter, alhough denim’s been shown to be a terrible insulator, base layers exists and you can easily keep your jean streak going, blizzard be damned. That means nine months of straight raw denim ...

For example, New York Magazine featured a dozen companies that sell raw denim jeans ranging from $135 to $480. The Sturdy Brothers are selling Skinner's raw denim jeans for $185 (regularly $210).

From ripped jeans to bell-bottoms, the use of denim serves as a staple fashion piece. But raw denim – denim prior to any washing or distressing – is something many jean-wearers appreciate the ...

Raw denim owners typically wait longer than the rest of us to give their jeans a soak, because raw denim hasn't been treated, washed, or distressed.

Raw denim owners typically wait longer than the rest of us to give their jeans a soak, because raw denim hasn't been treated, washed, or distressed.