Founder Hans Wilsodrf didn’t establish the Rolex logo until 1925, 20 years after the brand was founded. It’s gone through few dramatic changes in the nearly 100 years since, but there are some ...

Why, yes, in fact that is a vintage Rolex (circa 1990) with the Domino's logo tastefully plastered onto its face. It's part of a collection of watches on Gilt MAN right now and it's going for the ...

In the mid-2000s the logo left the dial entirely, becoming a more subtle piece of branding on the first link of the bracelet and conforming to Rolex’s more draconian modern dial policy.

These minute differences in Rolex’s logo are so important because everything about the manufacturer’s watches is typically so standardized. Founder Hans Wilsodrf didn’t establish the Rolex ...