Facing the Vikings' "Purple People Eater" defense in Super Bowl XI, Madden took full advantage of the left side of his line, which opened gaping holes for Davis to run for 137 yards on just 15 ...

In Super Bowl XI, played at the Rose Bowl in Pasadena, CA, the Raiders were led to victory by a powerful offense that produced a then-game record 459 yards and didn’t have a turnover.

Jan 9, 1977, Pasadena, CA, USA; FILE PHOTO; Oakland Raiders head coach John Madden gets a victory ride after defeating the Minnesota Vikings during Super Bowl XI at the Rose Bowl.

1977, Super Bowl XI-- Los Angeles Unified All-City Band with the New Mouseketeers; 1976, Super Bowl X-- Up With People; 1975, Super Bowl IX -- Mercer Ellington and Grambling State band; ...

In Super Bowl XI, played at the Rose Bowl in Pasadena, CA, the Raiders were led to victory by a powerful offense that produced a then-game record 459 yards and didn’t have a turnover.

Facing the Vikings' "Purple People Eater" defense in Super Bowl XI, Madden took full advantage of the left side of his line, which opened gaping holes for Davis to run for 137 yards on just 15 ...