Cosmetics is known to make a viral product, but their limited edition Jelly Pop Dew Primer really took off. Since it left ...

You can now shop Ariana Grande's makeup and skin-care brand, r.e.m. beauty, at Ulta Beauty. ... It has a gel texture that can be applied with your fingertips for a soft, ...

Ulta’s BOGO event is officially back, and it’s even better this time around. Now through August 8, shoppers can stock up on ...

We found all of the best deals from Ulta’s Spring Haul sale, including Real Techniques Everyday Eye Makeup Brush Set, CeraVe Skin Renewing Night Cream, La Roche-Posay Toleriane Double Repair ...

With a stellar 4.7-star rating on Ulta, from over 16,000 reviews, Benefit Cosmetics' eyebrow gel might just become your next holy grail product. You'll love it because the brush-on gel contains ...

The Ulta Beauty 21 Days of Beauty 2022 sale has arrived, ... Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel. $24 $12. Benefit. Exuviance Performance Peel AP25. $79 $40. Exuviance.

Celebrity makeup artist Mila Thomas shows you how to get 90s makeup using Ulta Beauty products. ... Thomas got the effect with a brow gel in a hue lighter than the model’s natural one.