“Hyperunique monikers have become increasingly popular, particularly among the social media-famous set,” the New York Times declared, providing as an example the influencer baby Aquaman Moses. It went on to quote the insights of a professional baby name consultant whose rates start at $325.

The internet personality Trisha Paytas has her followers clinging to every baby name reveal. Is it just another form of viral clickbait?

Trish herself weighed in on the theory. The post OK, But What If Trisha Paytas’s Baby Names Are Just Stage Names? first appeared on Her Campus.