While White Rabbit’s international success has been organic, these days the bunny logo appears to be commanding just as much attention as the candy’s actual flavor. The-CNN-Wire ...

White Rabbit’s collaboration with luxury brands received a boost this year from the arrival of the year of the rabbit in the Chinese zodiac. Sales in the first quarter were up by 10% year on ...

New Zealand expected all White Rabbit sweets to be off shelves within 24 hours and was testing numerous other products for melamine contamination, said Food Safety Authority spokesman Geoff Allen.

HARTFORD, Conn. (AP) -- An industrial chemical blamed for sickening thousands of infants in China has been found in candy on American shelves. Connecticut consumer protection Commissioner Jerry ...