The Promotion

My first clue that "The Promotion" might have a little more below the surface than the usual Seann William Scott junior gag fest was the trailer...it didn't have too much easy humor and the plot seemed genuinely human, and even sensitive. Then there was the fact it was released by Miramax spin-off Dimension, an imprint more well known for horror movies than anything else. Something was up.

After seeing the film, I am pleased to say that lurking under the veneer of a slightly stupid mass-market comedy is a deftly knowing little indie movie waiting to surface.

The bad part of course is --- I don't know if many who would like the film will see it. It reminded me a little of "The Good Girl" with Jennifer Anniston. It was well scripted, rather slowly paced, and relied more on the script and storyline for laughs rather than leaning too heavily on the star-power of it's two principles.

The scene at the team-building retreat (dead-on if you've ever been to one) is a prime example. Yeah, there are a few pratfalls, but most of the time you're shriveling in your seat feeling horribly for John Reilly.

He's always been incredible at cutting to the human core of all his characters and he really shines in this part. You don't feel sorry for him as much as you feel empathy. And that's not the easiest thing to do with this character, who is far from lily white. As for Scott, he is definitely growing into an accomplished character actor and it's refreshing to see him tackle something this gray and still turn in a resonating performance. Some of the reviewers see him as a "wimp"....well, that's a bit too easy. I see him as distinctly human.

I'm also surprised that this comes from Steve Conrad, whose prior scripts I've always thought of as a bit heavy on the syrup. Nothing is forced here. Yeah, not much happens...this is a slice of life movie, albeit one with a funny crust.

It really is a shame it wasn't marketed a bit differently. It sucks to go into a movie expecting something and getting nothing close to what you expected out of it. Which, fortunately for me this time, wasn't the case.

Not the best comedy I've ever seen, but it had it's moments. Occasionally, I did find something to laugh at during a few scenes.

John C. Reilly was was alright but, I expected more from him. Sean William Scott played a push over, a wimp who was the opposite of the American Pie Stifler character that he's known for. I wouldn't classify the movie as deep or profound, but it does have some things to say about ambition and the cost of success.

I would characterize the movie as being more mildly comical than outright hilarious. As a whole the movie was rather tepid. Some of the jokes were juvenile and others didn't work. In the end the movie succeeded more than it failed.

There was enough going on within the movie to keep my attention. Overall it was run-of-the-mill.

I expected a bit more from this movie, if only because of Steve Conrad's involvement as well as two decent leads for that type of movie. Unfortunately, Conrad, who is usually a good writer, really delivered his weakest story and lines here. Perhaps the double duty as writer and director didn't help.

Seann William Scott will never be mistaken for an Oscar performing actor but he usually has energy and a charisma that is very evident on the screen. Here, he really seems uninspired. There seems to be an attempt to pull a Jim Carrey or Will Ferrell with a performance that would be partly funny, partly tragic. Unfortunately, he fails on both fronts. John C Reilly, who is both a tremendous character actor and a great comedy guy is the most disappointing aspect of the movie. He utterly fails at making this character believable in any way and, at times, it seems he is reciting lines at a private rehearsal. Really, really bad. The actresses playing the wives of our main characters are equally uninteresting and unconvincing. Special mention goes to Lili Taylor in another awful role. Her worse performance ever and would have been worthy of a Razzie award if the movie was higher profile and her role more prominent.

There's still a nice basic plot, some moments are funny enough. The motivational tapes of Richard Welhner make for a nice running gag, until it becomes overused. By the end of the movie, we're just glad when Reilly throws that away on the sidewalk. The last arc of the film is even weaker than the rest, with a botched resolution. It really could have been a new kind of Office Space but unfortunately, those throwing that comparison are absolutely mistaken and need some more perspective. There simply aren't any classic elements in The Promotion, while Office Space is a top 10 comedy of all time. Quite a difference between the two, really.

Perhaps a director working with Conrad would have helped keep a sense of direction. A recast of the main characters (or much better actor direction) was also needed. The movie is a decent way to kill time but doesn't offer anything beyond that.

"The Promotion" could easily have been written as a gross out comedy, in which case it could take it's place among the many failures of that overworked genre. Instead, it is a drama that includes amusing situations, none of which resort to slapstick for laughs. Sensitive performances by both Sean William Scott and John C. Reilly, add immeasurably to the film. There is a feeling that "I've been in situations like this myself". In the end the movie has a lot to say about honesty and relationships. Both main characters elicit sympathy, and the outcome of the supermarket promotion is in doubt until the final deciding interview. - MERK

This movie is FAR better than the 5.6 star rating it has. Well written, hilarious, subtle, poignant, well-acted. The premise is so beautifully simple, but the movie is rich with human interest/condition situations. It's definitely a sleeper/winner and worth the watch.