It's in the Game: Madden NFL

It's a well made an interesting documentary. The initial episodes about the creation of the game are very interesting and it appears that people really cared about what they were building. However, when it gets into the competing games of the time it seriously suffers from only having 1 point of view. Saying that Madden was by far the better game on the market and the "closest thing to being on the field" was why the NFL wanted an exclusive agreement is a complete lie. Simply put EA just paid a huge sum to have a monopoly on the competition.

This is definitely worth a watch but take what you hear with a huge shovel of salt.

The documentary is a glorified PR piece not an honest examination of EA's monopoly on football video games. Since acquiring exclusive NFL rights, EA has ruined what was once a thriving, innovative gaming genre. The series has been on autopilot for years, recycling the same clunky mechanics, outdated animations, and buggy gameplay with little effort to improve. Meanwhile, the lack of competition has stifled creativity and left fans yearning for the golden days of games like NFL 2K.

This documentary conveniently sidesteps EA's role in degrading the football gaming experience, choosing instead to focus on nostalgia and surface-level praise. There's no accountability for the bare-minimum annual updates that feel more like expensive roster patches than new games. If you're hoping for an honest critique of how exclusivity has harmed the industry, you'll be sorely disappointed. Save yourself the time-this documentary is as uninspired as Madden's franchise mode has been for the past decade.

I have seen the criticism of this documentary, calling it an advertisement for the game and it makes me wonder if they even watched the full series.

The one thing that the documentary does that I didn't think they would do is criticize themselves. Everything from the failing to release Madden 96 to the death of their competition causing incompetence in the company to harsh looks in the mirror of their current state versus what they once was. I thought it was absolutely on the nose.

The documentary breaking into two parts was an interesting move. The lead up to the release of Madden 25 and the history of Madden made me in ways wish to see more of the history of Madden.

The history parts are by far the best parts of the documentary as you see all the innovations that lead to Madden being a household name. Not only do you get to see what Madden meant to the devs, but also to football culture.

A real treat for anyone who grew up playing Madden.

I can't believe anyone could give this lower than a 10? I have been playing Madden and video games since the early 80's and this was a clear/informative series of all the ins and outs of the history of EA Sports/Madden video games! Not to mention the competition they faced from the other football video games ! I'm so grateful and fortunate to have such fond memories of playing their games over the years with friends and family! Stuff we still talk about years later and until we die.

Thank you EA Sports and Coach Madden for making something that makes so many people happy day after day! Football is life!

Nostalgic look back at the challenges at bringing a game to market that would dominate the cultural zeitgeist at the cross-section of gaming and sport.

To see where the technology started to where it is now and how the madden brand has exploded is quite a story. Should be incredibly interesting to any football fan who dabbled in video games during the sega/nintendo era - or who is a bit younger and can see the history of the iconic game they are playing today.

Yet, the evolution of the madden brand via technology and the sport should be compelling for anyone who enjoys the growth and maturation of a successful consumer product.