David Jean Schweitzer's role in "You Better Run" by PaBenatar was as a concept designer and cinematographer. He is described as a music video pioneer who lensed videos for various artists, showcasing his early involvement in shaping the music video industry. ("You Better Run," directed by the legendary Nick Saxton, was the first modern video to play on MTV when the network went on the air at 12:01 a.m. on August 1st, 1981. It followed "Video Killed the Radio Star" by the Buggles, written and directed two years earlier by Russell Mulcahy).