Every day, three times per second, we produce the equivalent of the amount of data that the Library of Congress has in it's entire print collection, right? But most of it is like cat videos on YouTube or thirteen-year-olds exchanging text messages about the next 'Twilight' movie. Most of it is total fucking irrelevant noise. So unless you have good techniques for filtering and processing the information, you're going to get into a lot of trouble.
