Chance of a Lifetime

This was clearly a contentious film when it was first released.Originally this film was rejected by the circuits.It was championed by the producer and was imposed on the Odeon circuit by the Board of Trade.It was received enthusiastically by the critics..The Rank card was unimpressed stating "Unspectacular production,but one of general interest".However audiences stayed away.For example in Leeds where Up In Arms obtained 42 days of screening,this film obtained just 6.In southeast Essex The Royal Wedding obtained 88 and this film 13.Initially the producer claimed that Ranks marketing would kill the film but was subsequently forced to admit that the film had done badly notwithstanding the genuine efforts of the Odeon people to boost it.