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Amul today unveiled the exclusive launch of the unedited version of its signature folk song from the movie Manthan titled .Mero gaam kathapare.. The song, was conceptualized and first created way back in 1976, by the Gujarat Co-operative Milk Marketing Federation Ltd. to celebrate the legendary story of the success of its co-operative movement in the lives of women farmers. Lending her voice to the song then was none other than Preeti Sagar. Over 35 year since, times have changed, awareness has increased and the women farmers are far more empowered! Celebrating this empowerment and making the video more relevant to the day and age, the new version with refreshing music and visuals showcases Bharat catching up with India like never before. Bringing in the new look and crooning to the tunes today, is none other than the very talented Sunidhi Chauhan.The 3 minute un-edited video which showcases the changing face of rural India,...

Children might love this. Here comes a bunch of English nursery rhymes from Saregama that not only offers audio-visual content but also features popular actress Katrina Kaif and some musical magic from Oscar-Grammy winner A.R. Rahman's school.'Music engages the senses and stimulates the whole mind and body. This venture is a concept that will aim to fulfil this need to make learning rhymes a fun and engaging experience for the child,' said B.R. Vijayalakshmi, general manager, audio visual media of Saregama.'Nursery rhymes are a time-honoured play-and-learn method of introducing children to language and rhythm, an engaging way to strengthen and identify, differentiate and practise the sounds that are the building blocks of language,' Vijayalakshmi told Ians.Titled 'Sunfeast Dream Cream Rhymeskool', the album is slated to hit the stores in March and Saregama has roped in Katrina to promote it and composer Rahman supervise the music.