News

Peters: sold by Nestlé in June

Peters Ice Cream is holding a review of its advertising agencies, Mumbrella understands.

The review is expected to see struggling agency brand Publicis Mojo Melbourne move off the business, a source close to the client confirmed.

The news comes six months after Nestlé Australia sold Peters to an Australian private equity firm.

Peters brands include Connoisseur, Frosty Fruits, Drumstick, Monaco Bar, Heaven and Skinny Cow.

The review is being led by Peters Ice Cream’s head of marketing Emma-Jane Collins, who was unavailable for comment.

Losing the account will come as another big blow for Mojo’s Melbourne office, whose staff numbers dwindled to eight after a round of redundancies in September. Clients losses in recent times include Trading Post, Just Jeans, Hp, Nike, Travel Spirit, Cadbury and Tourism Victoria, arguably the most prestigious account in the state.

The agency announced the departure...

EastEnders star Laurie Brett has revealed that she is "delighted" to be back at the soap after agreeing to reprise her role as Jane Collins for a brief stint. As previously rumoured, Jane will soon return to screens and it has now emerged that her comeback scenes will air next month after her adoptive son Bobby Beale decides to go looking for her. Once Jane has made her reappearance, she quickly realises that there are reasons she needs to stick around in Walford for a while. EastEnders bosses have teased that there could be drama in store as Jane's return will no doubt cause problems for her ex-husband Ian (Adam Woodyatt), who now has Mandy Salter (Nicola Stapleton) living under his roof. Speaking of her comeback for the first time, Brett exclusively told Digital Spy: "I am delighted to be back at EastEnders as (more)...

The 2009 X Factor finalists will release a charity single this November, to raise vital funds for Great Ormond Street Hospital.

The final 12 acts have recorded an emotive cover of the Michael Jackson classic hit ‘You Are Not Alone’ and will perform the single for the first time on The X Factor during the results show on Sunday 15th November. Patients from Great Ormond Street Hospital will also be in the studio audience on the night, so expect some teary eyed moments.

Fans will be able to pre order the single from Sunday 15th and it will be physically on sale from Monday 16th November.

Simon Cowell commented: “Following last years record we made with the X Factor Finalists in aid of Help For Heros last year we decided we wanted to do something annually on the show to help good causes. This year we chose to work with Great Ormond...