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Brandon Woodward

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How Bay Swag Turned His Pain Into a Debut That’s Both Fun and Vulnerable
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Management firm 11Am NYC’s midtown Manhattan offices are abuzz on a Wednesday afternoon. Plaques for hit releases by A$AP Ferg and Lil TJay adorn the walls, and employees are moving about, hoping to help Queens rapper Bay Swag earn one of his own for his upcoming debut album, Damaged Thoughts (out July 25 on United Masters with a documentary to follow).

The office’s air conditioner is on the fritz during my visit, which means the office is baking on this 86-degree day. But Bay Swag and his four-person...
See full article at Rollingstone.com
  • 7/23/2025
  • by Andre Gee
  • Rollingstone.com
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