Exclusive: Cairo-based film company Mad Solutions has struck a deal with prominent Turkish agency People Talent Management to manage all commercial representation in the Arab World for several of its clients.
The partnership includes top Turkish stars such as Tuba Büyüküstün, Kaan Urgancıoğlu and Burcu Biricik, who will be represented in Arabic-speaking markets by Mad Celebrity.
The Mad Solutions subsidiary, which handles leading Arab world talents such as Egypt-Tunisian star Hend Sabry and Syrian actor Samer Ismail, is the Arab-world’s largest talent management and promotional agency.
Mad Solutions co-founders Alaa Karkouti and Maher Diab said the partnership marked a milestone for the company.
“Since the establishment of Mad Solutions 15 years ago, our strategy has always been to expand in response to market needs,” they said
“That’s why we are extending our reach to select talent from around the world, including Turkiye, which has gained significant popularity in the Arab World,...
The partnership includes top Turkish stars such as Tuba Büyüküstün, Kaan Urgancıoğlu and Burcu Biricik, who will be represented in Arabic-speaking markets by Mad Celebrity.
The Mad Solutions subsidiary, which handles leading Arab world talents such as Egypt-Tunisian star Hend Sabry and Syrian actor Samer Ismail, is the Arab-world’s largest talent management and promotional agency.
Mad Solutions co-founders Alaa Karkouti and Maher Diab said the partnership marked a milestone for the company.
“Since the establishment of Mad Solutions 15 years ago, our strategy has always been to expand in response to market needs,” they said
“That’s why we are extending our reach to select talent from around the world, including Turkiye, which has gained significant popularity in the Arab World,...
- 5/16/2025
- by Melanie Goodfellow
- Deadline Film + TV
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