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News

Meenakshi Ramamurthy

Fund This: ‘The Fob And I’ Seeks Second Look At Indian-American Culture
Project Name: The Fob And I season two

Asking For: $10,000 on Seed & Spark

Amount Raised Thus Far (At Time Of Post): $9,408

Days Remaining In Campaign (At Time Of Post): 1. Hurry now!

Description: In many TV shows, South Asian representation boils down to a single brown character. Even if that character's personality avoids the typical stereotypes associated with South Asians (e.g. nerdiness), she's still just one person, and cannot adequately represent the billions of South Asians who live across the world.

Enter The Fob And I. Meenakshi Ramamurthy's web series, produced by Noopur Sinha, is a loving, personal portrait of the Indian-American experience as seen through the eyes of two characters who share the same skin color but vary wildly in terms of their personalities. Sita (Shefali Deshay) is a boisterous, Americanized Angeleno, while Jisha (Uttera Singh), as the show's title implies, is fresh off the boat.
See full article at Tubefilter.com
  • 10/12/2016
  • by Sam Gutelle
  • Tubefilter.com
Indie Spotlight: ‘The Fob And I’ Delivers Nuanced Look At Indian-American Culture
The open nature of web series production gives minorities who are otherwise underrepresented in media a chance to speak their minds. The latest example of this trend is The Fob and I, in which creator Meenakshi Ramamurthy uses a pair of dynamic characters to explore Indian culture in America.

The two protagonists of The Fob and I are Sita (Shefali Deshay) and Jisha (Uttera Singh). Sita is an Indian-American will a distinct L.A. vibe, while Jisha, who is Fresh Off the Boat and not well-acclimated to American culture, is the titular "Fob." Most of the series' comedy comes from the odd couple relationship between Jisha and Sita; in one episode, for example, the two women argue over the American interpretation of chai.

Beyond its comedic stylings, The Fob and I also provides a significant amount of heart, and as Sita and Jisha trade barbs, they also learn about each other and their own identities.
See full article at Tubefilter.com
  • 4/1/2016
  • by Sam Gutelle
  • Tubefilter.com
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