The song was released on December 2, 2000 by Epic Records as the lead single from the album.
"Love Don't Cost a Thing" was also a radio hit, becoming Lopez' first single to top the American Hot 100 airplay chart.
The music video for "Love Don't Cost a Thing" was directed by Paul Hunter.
It became one of the year's most-viewed clips, and was highly requested on the music video broadcasting series, Total Request Live.
The music video subsequently became notorious after Lopez married Cris Judd, one of the back-up dancers who appeared in it.