As a promotional gimmick for the US release of "Witchcraft," posters warned the public that: "Only the Witch Deflector can save you from the eerie web of the unknown!" Patrons were told that they could collect their 'Witch Deflector', a glow-in-the-dark green badge, from the theatre staff.
It was released with little success in 1964 but was withdrawn and double-billed with "The Horror of It All" with new paper the same year. This second release included a William Castle-type giveaway gimmick.
The fire at the end was set in a real house in Northwood that was due for demolition.
Shot in January 1964 and released in March.
The film was shot in 14 days, twice the length of Lippert's U.S.-based productions.