The film was a hit, major credit went to Himesh's music and Emraan's serial kisser image.
Celina Jaitley was signed but opted out. Udita Goswami replaced her.
Ashmit Patel was signed but opted out. He was replaced by Dino Morea.
Irrfan Khan was signed but later replaced by Rajat Bedi.
When the script was completed, Anant approached Fardeen Khan, Zayed Khan and Priyanka Chopra. They all declined.