The One Percent
- 2006
- 1h 16m
In this hard-hitting but humorous documentary, director Jamie Johnson takes the exploration of wealth that he began in Born Rich one step further. The One Percent, refers to the tiny percent... Read allIn this hard-hitting but humorous documentary, director Jamie Johnson takes the exploration of wealth that he began in Born Rich one step further. The One Percent, refers to the tiny percentage of Americans who control nearly half the wealth of the U.S. Johnson's thesis is that t... Read allIn this hard-hitting but humorous documentary, director Jamie Johnson takes the exploration of wealth that he began in Born Rich one step further. The One Percent, refers to the tiny percentage of Americans who control nearly half the wealth of the U.S. Johnson's thesis is that this wealth in the hands of so few people is a danger to our very way of life. Johnson capt... Read all
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Hits the mark, but not intentionally
Unfortunately, it doesn't do this by exploring the issues in-depth and crafting a well-made film. It simply serves as an illustration of what you can do just because you were born into wealth.
Jamie Johnson behaves like a smug, entitled, self-righteous, self-centered trust fund baby. Because of his wealth and influence, he is able to get interviews with influential scholars, entrepreneurs, and advocates that may not be available to other filmmakers. Instead of being knowledgeable, doing research, and asking engaging questions, he squanders these opportunities by engaging his interviewees with the investigative fervor of a 7 year old doing a class project. Seriously, he has one go-to followup question/remark, and hardly ever explores or follows up with anything that isn't incredibly vague. If a monkey would have conducted these interviews, the film wouldn't have been markedly different.
The other half of the film is him pestering his family and personal wealth adviser and their reactions to his immature entitled behavior. Picture Jamie as a 15 year old actress barging in the room to show off her princess outfit and the amazing dance moves that she was going to do for her school play, and you get a basic idea of the family dynamic portrayed in the film.
Jamie Johnson was able to make this film through his wealth and connections to wealth, not because he could make the best documentary on the subject, but because he had the means to do so. What this unintentionally illustrates is that wealth gives you the power to do things that others can't do, or, at the very least, have to work extremely hard for.
Despite the gross incompetence, the film does deserve credit for making the point, even though it didn't make it in the way it intended to make it.
Underhanded film that's interesting in what it reveals about it's maker
"Trees cause more pollution than automobiles." Ronald Reagan
Guilt and pride
Young Jamie Johnson of the Johnson & Johnson pharmaceutical fortune is clearly feeling uncomfortable in his skin, and the film mostly reflects his own strongly-personalised reaction in the form of unfocused goodwill towards the massed ranks that he sees as victims of the system.
We may remember Scott Fitzgerald noting that 'the rich are different from you and me'. Some of them certainly are. With his highly-placed contacts, Jamie is able to gatecrash an exclusive wealth-management conference whose host actually brags about his skill at keeping out gatecrashers!
Oddest of all is Jamie's father, who had once made an anti-apartheid film about the firm's employment practices in South Africa - a bit too close to home for some of the family, who silenced him, and apparently neutered him, he has so little to say for himself.
Another tycoon's grandson has decided to give away half his fortune to charity, and I can only think of a thousand chuckling villains hiding behind the dazzling raiment of non-profit and pro bono. (More surprisingly, Warren Buffett, who ought to know better, is planning the same thing.) And Nobel-Prizewinning economist Milton Friedman gets so incensed at Jamie's ludicrous claim that he "certainly wouldn't advocate socialism" that he throws him out.
Quite a few blacks, representing the underclass, are asked for their views, but no great nuggets of wisdom are forthcoming. A jolly cab-driver declares that his family is rich in kindness, if not money. An appealing philosophy, but cab-drivers' wisdom is not something you can re-build the world on. South Chicagoans don't like the new gentrification that may drive them out. But at that rate, Wall Street would still be an Indian settlement. However, the Hurricane Katrina story could be interpreted as a trigger for revolution, with New Orleans' poorest being left to their own devices, though it was only the staggering inadequacy of Bush Junior, rather than any genocidal policy, that led to this outrage.
One interesting theme is fear. Buffett's grand-daughter believes that the more obsessive cases of greed are often rooted in fear of losing it all and sliding back to one's humble beginnings. To me that sounds more like the old self-made tycoons, who hated to part with a dime, than with the fourth or fifth generationers we see here.
"Have a little bit of guilt. And a little bit of pride." says one big inheritor, probably trying to make himself feel better.
I'd say adopt the second statement, and ditch the first.
Great documentary!
Worth the watch ...
Basically Johnson, a member of the wealthy family of Johnson & Johnson fame, uses his knowledge and connections to interview some of the wealthiest members of society ... and their advisers. The results are sometimes embarrassing to watch!
The basic essence of his questions relate to a comment he makes early on:
"I'm a lucky guy ... we're part of a small number of American families that own most of the country's wealth. But, having so much in the hands of so few can't be good for America."
Most of the people interviewed clearly aren't skilled at answering these types of questions. They don't come across as "bad" or unlikeable - but more as average people who are simply looking to protect the great wealth they've inherited.
For giving viewers a frank glimpse of who these people are ... and are not, I applaud Johnson. I'm pretty sure that none of the people he interviewed will ever forget how inept they seemed at the issues he confronted them with.
As for Johnson ... well, he really needs to fix that strong lisp he has if he wants to add credibility as a narrator. He also flounders a bit here and there on film ... but so what? It's clear he is focused in what he's trying to do and is thinking deeply about the issues - far more so than those he interviews.
If you want a peek at how the wealthiest Americans think about their situations - this is a must-see. It's a great opportunity to see things from an insider's perspective.
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- Quotes
Cody Franchetti - Italian Baron: I'm not interested in being cool. I'm interested in being served.
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- 1h 16m(76 min)
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