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IMDbPro

The Rise and Fall of LuLaRoe

  • 2021
  • TV-MA
  • 1h 44m
IMDb RATING
6.5/10
166
YOUR RATING
The Rise and Fall of LuLaRoe (2021)
Trailer 1
Play trailer2:02
1 Video
3 Photos
Documentary

Unveils how the company LuLaRoe exploited the full power of social media and the psychological techniques used by multi-level marketers to onboard a massive pool of retailers.Unveils how the company LuLaRoe exploited the full power of social media and the psychological techniques used by multi-level marketers to onboard a massive pool of retailers.Unveils how the company LuLaRoe exploited the full power of social media and the psychological techniques used by multi-level marketers to onboard a massive pool of retailers.

  • Stars
    • Heather Blithely
    • Meg Conley
    • Jill Domme
  • See production info at IMDbPro
  • IMDb RATING
    6.5/10
    166
    YOUR RATING
    • Stars
      • Heather Blithely
      • Meg Conley
      • Jill Domme
    • 6User reviews
    • 3Critic reviews
  • See production info at IMDbPro
  • Videos1

    The Rise and Fall of LuLaRoe
    Trailer 2:02
    The Rise and Fall of LuLaRoe

    Photos2

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    View Poster

    Top cast14

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    Heather Blithely
    • Self - Anti-MLM Advocate
    Meg Conley
    • Self
    Jill Domme
    • Self
    Christina Hinks
    • Self - Online Activist
    Vivian Kaye
    • Self
    Stephanie McNeal
    • Self - BuzzFeed Journalist
    Amanda Montell
    • Self - Cultish Author
    Wendi Rogers
    • Self
    Rick Alan Ross
    Rick Alan Ross
    • Self - Cult Expert
    • (as Rick Ross)
    Joy Saavedra
    • Self - Designer
    Carla Stemler-Hadfield
    • Self
    DeAnne Stidham
    DeAnne Stidham
    • Self
    • (archive footage)
    Elijah Tucker
    • Self
    Sharon Tucker
    • Self
    • All cast & crew
    • Production, box office & more at IMDbPro

    User reviews6

    6.5166
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    Featured reviews

    9thedivinewoman

    Shocking

    I was briefly on a Walt Disney World messageboard and on Twitter mainly for tweets on Disney and I was bemused by the number of people talking about this brand of leggings, especially how amped up they would be about getting a new pair delivered to them or the latest look. I'm too fat for leggings so I was never tempted.

    So, naturally I was interested in seeing this documentary and all I can say is I was shocked by the tactics of this company and that it was actually a pyramid scheme. It's a well done documentary and an eyeopener. I would recommend anyone trying to make a quick buck from any company like this to watch it. The only people who profit are those at the top and they are a very small number of people.

    Recommended viewing.
    10katiemsummers-10689

    Nail on the head

    They hit the nail on the head with this one. MLM's are all predatory but the LuLaRoe owners were the worst!! Blame everyone for their issues, and lie out their asses.
    1bloodfalcon64

    Racebaiting garbage

    Yeah lularoe was a scumbag company that manipulated unwitting people into selling not just shoddy but also grotesquely hideous leggings, but the people who made this "documentary" are way worse than anyone who ran lularoe. It doesnt take long for the racists who made this to clumsily make the problem with lularoe about how the organization mostly comprised white women. Were they upset blacks and asians werent also getting exploited? Skip this racist marxist trash.
    10cbhandfield

    Well Done Documentary

    Well done documentary on the problems with Lularoe and the MLM industry. Hope we see more calling out even more MLM companies and there's hope that a day will come that these predatory companies will no longer succeed at taking advantage of people while they get richer.
    1hanarothenberg

    LulaRoe or Socialism?

    While it's very important to warn people (men AND women) of the dangers of MLM, this production almost undoes much of the progress made by the anti-MLM movement by bringing in a society-blaming angle. You're going backwards. Capitalism is not bad. Universal basic income doesn't work. This is gaslighting at best...MLMs target every living being with a pulse, not just SAHMs. Take away LulaRoe and this is just a documentary about Marxism. Skip skip skip-watch Amazon's LulaRich or many of the YouTube anti-MLM creators instead.

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    Details

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    • Release date
      • December 13, 2021 (United States)
    • Country of origin
      • United States
    • Language
      • English
    • Production companies
      • Buzzfeed Studios
      • Left/Right
    • See more company credits at IMDbPro

    Tech specs

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    • Runtime
      1 hour 44 minutes
    • Color
      • Color

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