There's just no end to the goofy possibilities in the "cheap and cheesy monster movie" genre. Here we have a finned predator that burrows through the snowy ground of New York State, popping up time and time again to turn various moron victims into Snow Shark chow. Among those who determine to destroy the beast: a knuckle-headed, macho local (played by writer / director / cinematographer Sam Qualiana), a team including two scientists and a boorish Great White Hunter, and a Sheriff (played by Sam Q.s' father, C.J. Qualiana) who has a personal stake in the mission.
"Snow Shark: Ancient Snow Beast" gives you exactly what you expect from this genre: a silly script with various attempts at clever lines, inane characters & amateurish performances, and utterly laughable special effects. (Still, I give Qualiana credit: he uses a puppet head for the Snow Shark, keeping digital nonsense to a minimum.) The wintry atmosphere does help matters a fair bit. The quality of the pacing is fine - this clocks in at a reasonable 80 minutes. (Although, some people would argue that it's still 80 minutes too long.)
Qualiana Sr. delivers the closest thing that this picture has in terms of a decent performance; he looks very serious throughout. That said, Qualiana Jr. is a hoot as a stereotypical redneck, and Andy Taylor is likewise amusing as the amiable dope who keeps ribbing his female cohort.
Perked up somewhat by its hilarious (if not that original) ending.
One good thing: this viewer did enjoy that closing credits tune, "She's Gonna Eat You Alive".
Producer / unit production manager Gregory Lamberson (director of "Slime City") has an unbilled cameo at around the one hour mark; one of the editors is veteran D.I.Y. filmmaker Mark Polonia.
Five out of 10.