CWILL

📣 It’s day 2 at #TheLeadSummit Come by Booth #209 and learn why 30,000+ Shopify merchants trust #CWILL to build loyalty and revenue after the sale. 🎉 #CWILL #TheLeadSummit #TheLead2026 #NYC #DTC #eCommerce #Shopify 

We're at #TheLead Summit talking retention, repeat purchases, and post-purchase growth. 30,000+ Shopify merchants trust CWILL to build loyalty and revenue after the sale — and we'd love to show you why. Building or scaling a DTC brand in the U.S.? Come find us at Booth #209 👋 #CWILL #TheLeadSummit #TheLead2026 #NYC #DTC #eCommerce #Shopify 

We’re excited to announce our partnership with Mastroke. By combining CWILL’s Shopify solutions with Mastroke’s expertise in customized development and growth strategies, we’re expanding the ways we support merchants. Together, this partnership helps Shopify merchants: • Optimize store operations and customer experience • Build more customized, high-performing Shopify stores • Improve acquisition, retention, and overall business growth Looking forward to supporting more Shopify brands through this collaboration. #CWILL #Shopify #eCommerce #ShopifyApps #DTC #Growth

Meet CWILL at The Lead Summit in New York! 🗓 May 20–21 📍 Pier 36 NYC, New York, Booth #209 The Lead Summit is one of North America’s leading events for DTC brands, retail leaders, and ecommerce innovators, focused on the future of AI-driven retail and commerce. CWILL will be on-site, connecting with eCommerce teams and sharing how brands are improving post-purchase experiences and customer retention. Topics shaping e-commerce growth right now: • Customer retention & post-purchase experience • AI in e-commerce operations • Shopify ecosystem growth If you're building or scaling a DTC brand in the U.S., stop by Booth #209 and say hi! 👋 #TheLeadSummit #CWILL #Shopify #eCommerce #DTC

Cash on Delivery (COD) refunds are often one of the first operational bottlenecks to surface in eCommerce at scale. What starts as a simple refund process quickly turns into a slow coordination loop between support, finance, and customers, with manual bank details and delayed payouts. We’re introducing structured workflows in ParcelWILL Returns by CWILL, designed specifically to solve COD refund complexity. Manual Bank Transfer • Collect customer bank details with fully customizable fields • Centralize and manage all refund requests in one place • Calculate and record refund amounts for accurate tracking • Process payouts manually through your own banking system Refund via Wise • Support team only approves or rejects return requests • No direct involvement in payment handling • Approved refunds are automatically synced to your Wise account • Finance team can release all payouts in one click #CWILL #ParcelWILL #ReturnsManagement #CODRefunds #PostPurchaseSolution #eCommerce

We’ve launched a new Klaviyo integration that brings real-time loyalty data into your lifecycle workflows. You can now trigger flows based on real customer actions, the moment they happen. What’s new: • 10+ real-time loyalty events, including points earned, rewards redeemed, tier upgrades, and referrals • 9 customer attributes for segmentation, including tier, points balance, birthday, and more • Event-based triggers for real-time, event-driven automation What you can do: • Set up milestone flows for points earned, tier upgrades, and birthdays • Win back customers as points and rewards expire • Automate referral rewards the moment a referral happens • Personalize campaigns based on real loyalty behavior #CWILL #Shopify #Klaviyo #RetentionMarketing #Loyalty

We’re heading to Klaviyo Asia Partner Day 2026 in Singapore! Excited to learn, connect, and be in the room with the Klaviyo partner community. Looking forward to this one. See you there. #CWILL #Klaviyo #eCommerce #PartnerEcosystem

Day 2 at Commerce Roundtable 2026 in Austin. Yup, still going strong. Never a dull moment with this crowd. Some of the best conversations we’ve had so far. All signal, no fluff. If you’re around, come find the CWILL team. #CWILL #CommerceRoundtable #DTC #eCommerce #Austin

Day 1 at Commerce Roundtable 2026 in Austin. Great to be around so many DTC founders, operators, and marketers. Lots of good energy here today. If you’re here, come say hi to the CWILL team. #CommerceRoundtable #CWILL #ecommerce

CWILL will be at Commerce Roundtable 2026 as an official event sponsor, joining DTC brands focused on retention-led growth. Commerce Roundtable is one of the most impactful DTC events in the U.S., bringing together a curated group of founders, operators, and marketers focused on what’s actually working across today’s DTC landscape. 🗓 April 20–21, 2026 📍 Austin, TX What to expect: • 2 action-packed days of high-impact content and hands-on learning • 350+ curated attendees across leading brands and teams • 20+ eCommerce expert speakers • Deep dives into paid, AI, and retention • $220K+ in surprise giveaways CWILL eCommerce Solutions for Shopify are built for retention-led growth, powering brands to serve better, retain longer, and grow faster. If you’re building on Shopify and will be in Austin, let’s connect. #CWILL #Shopify #CommerceRoundtable #DTC #eCommerce