Adolescent

Meet Beatrice Hyppolite, digital strategist and founder of The Bea Word, a space where lifestyle, career, and social justice come together. Through her work, Beatrice reminds people that "success isn’t just about your 9–5, but what happens outside of it too." Her goal? To create authentic, relatable content that makes an impact and celebrates real stories. For her, she wants The Bea Word to be more than just a platform, but a space that reminds people that their stories are worth sharing. Follow Beatrice across platforms @whatsthebeaword.

Brands keep trying to be funny online. But are they actually in on the joke, or just making themselves the punchline? Our latest survey found that while 60% of Gen Z doesn’t mind when brands use internet slang, they do care that it's done right. Because throwing around “67” without doing your homework? That just makes you the joke. Watch the full breakdown, then head to our Substack for more Gen Z insights.

If you’re trying to win Gen Z over with flashy ads, you might already be losing them. This generation isn't just buying products, they're also paying attention to a brand's values. They’re blocking tone-deaf brands, rewarding authenticity, and building loyalty with the ones that actually get it. So what makes a brand worth Gen Z’s love (and money)? Read the full article:

We're looking to connect with photographers who are recent college graduates. If you love turning fleeting moments into something meaningful, or transforming portraits into art that makes people pause, we want you in our Storyteller Network. At Adolescent Content, our network is made up of Gen Z and Gen Alpha creatives shaping the next wave of visual storytelling. Joining means access to: • Brand collaborations that value your creative voice • Opportunities to grow your portfolio • A community of photographers and creators who see the world through the same lens you do Sound like you? Download our new app and join a community where your perspective matters. https://lnkd.in/gzw3aYW9

Today's your last chance to join our free masterclass. And if you're struggling to pitch yourself with confidence, this class is for you. At 3 PM PST, join Emmy-nominated director and TV Academy Governor Mary Lou Belli for our masterclass, Pitching Your Best Self. You’ll learn how to: • Craft an elevator pitch people actually remember • Identify your personal superpower • Brag without sounding like an egomaniac • Use stories and anecdotes to make your pitch stand out • Refine your delivery through live practice and feedback If you’re a creative, filmmaker, or storyteller looking to own the room, now's your time. https://lnkd.in/gVxic3ZJ

Meet Rojina Pradhan, a multi-dimensional artist and UGC creator whose storytelling goes beyond aesthetics. Everything she creates is impact-driven, personal, and impossible to ignore. As a first-generation immigrant from Nepal, Rojina brings her lived experience into every project, blending creativity with meaning. Her work connects because it’s real, rooted in her own values, culture, and the belief that stories can inspire visibility for those who feel unseen. “I want my voice, story, and creativity to remind others that their stories matter too.”

If you think Gen Z is getting spooked over the big things, you're wrong. This season their biggest fears aren't ghosts or haunted houses, but real life. From checking their bank accounts to seeing “thoughts and prayers” posts from brands, their everyday anxieties are telling us a lot about what actually scares them, and how brands should respond. This week, we dive into what’s haunting Gen Z (and how to ease it). Watch now:

If you’re trying to capture Gen Z’s attention with influencers, you probably have a 50/50 success rate. But ambassador marketing? That might just be your secret weapon. Unlike influencer campaigns that can feel one-and-done, ambassador marketing focuses on building a community that actually trusts and loves what is recommend. It’s intentional, curated, and authentic (not another quick cash grab). Curious how ambassador marketing can strengthen your brand? Read the article:

Are you a graphic designer who loves turning ideas into meaningful visuals? We’re looking to connect with designers who see graphics as a way to tell stories, not just to decorate. If you’re the type who obsesses over typography, color, and composition (because the details matter), we want you in our Storyteller Network. Our network is made up of Gen Z creatives using art to communicate, connect, and collaborate. From motion graphics and branding to social-first design, we help creators build their portfolios, work with brands, and get their work seen by people who love creativity as much as they do. Download the Storyteller app and join our community. https://lnkd.in/gzw3aYW9

Does breaking into directing feel like a never-ending loop? Network. Create amazing work. Post. 200 views. Pay rent. Pray for a break. Repeat. You're not alone. Every great director has a long list of lessons they learned slowly, on set, in post, and everywhere in between. That’s exactly what our next masterclass is about. Join us on November 3rd for “The Reality of Working Your Way to the Top,” a free masterclass led by acclaimed director Barabra Brown. This session offers an unfiltered look at what it really takes to build a directing career from the ground up. We’ll unpack: • The realities of starting out as a Production Assistant • Why film school isn’t an express pass to success • The differences between directing shorts and television • How to collaborate effectively with actors • The importance of tone and visual language If you’re an emerging director looking for real-world advice and strategies to grow, this masterclass is for you. Sign up here: https://lnkd.in/gBr-zfxy