Balsamiq

Designers don’t need to have all the answers — and that’s exactly the point Giulio Michelon, Founder @ Belka, makes in our latest Good Product Club feature. He reminds us that great design isn’t about being “right” from the start. It’s about staying open, noticing the tiny pieces of feedback, the big “wait… what if we tried this?” moments, and turning all of that into a better product. Things to remember when presenting wireframes to stakeholders: 💡 Wireframes are conversation starters 🙅♀️ Feedback isn’t a threat 🧠 There's so much value in synthesis Read the full article 👉 https://lnkd.in/gsXMt9Vb

Product managers live in the land of “what if.” What if the user does this in the wrong order? What if their Wi-Fi drops? What if we build this instead of that? Product thinking is all about living in the unknown (and making decisions anyway.) So we asked 5 Good Product Club members a big question: Can AI replace product thinking? The short answer: Nope. Because AI still struggles with: ✅ Human unpredictability ✅ Messy, incomplete data ✅ The empathy required to balance business needs with human needs Here’s what Asia Orangio, Khaled Zaky, Ramli John ⭐️, AP Johnson, and Aakash Patel had to say 👉 https://lnkd.in/g__YHcUu

New to Balsamiq? We’re hosting our first-ever live class next week — and you’re invited! 📅 Date: Wednesday, October 22nd ⏰ Time: 5PM CET / 11AM ET In just 20 minutes, Virgin Pereira from our Customer Success team will show you how to: - Use ready-made templates to save time - Turn a screenshot into a wireframe you can edit - Share your work for quick team feedback It’s simple, hands-on, and perfect for anyone looking to get the most out of their free trial. No design experience needed, so it's great for PMs and tech leads. 👉 Register here: https://lnkd.in/gdUqDuwy

Pretty cool to see Balsamiq stay core to product management courses. Even if you're vibe coding, you'll still need to conceptualize the solution (and avoid shiny detailed distractions).

We’ve always believed in sharing the spotlight. Over the years, we’ve invited brilliant contributors to share product ideas, workflows, and real-world lessons with our audience. Now, we’re bringing that tradition back with a fresh name and focus. Today, we’re launching Good Product Club, a community of product thinkers and builders whose voices deserve to be amplified. Think PMs, devs, founders, and more. Have a spicy opinion on product design? Want to write something sharp? Contribute a teardown? Show how your team prototypes without the mess? Take over our newsletter? We’ll help you shape it, publish it, and get it in front of people who care. Whether or not you have a big audience. 👉 Join us: https://lnkd.in/gtsvGeyC

Before building any AI feature, we ask: What do we want it to actually do for our users? In this month’s newsletter: → Our product team’s approach → A sneak peek at our latest AI feature Sign up to get it tomorrow: https://lnkd.in/gg4tZi75

Tomorrow's newsletter is about the tools and process we use to power Balsamiq. Subscribe now to get it! https://lnkd.in/gg4tZi75

Day 1: “It’s just a button.” Day 10: 8 Jira tickets, 3 Looms, a prototype by your CEO, and a Slack war. Wireframe the button next time 🙂

When growth stalls, most teams build more features. SparkToro stopped and fixed their UX instead. And yeah, they grew signups by over 20% 🎉 After a major shift in their data sources, the product technically worked. But users were confused and signups stalled. Marketing couldn’t fix it. So Rand Fishkin and his team made a different call: - User research with Asia Orangio - Low-fidelity wireframes in Balsamiq (based on the research) - High-fidelity design & code, based on those wireframes The SparkToro team redesigned the core experience around what customers actually needed to see, share, and act on. And that clarity made all the difference. If your product’s working (but not landing), this is worth a read: https://lnkd.in/d3nHzAdU

Every product team dreams of shipping like PostHog. But most get stuck in review loops, polish traps, or process for process’s sake. Not Cory Watilo. He’s a design engineer and self-described webmaster of PostHog website, wearing all the product team hats: idea → design → code. To stay fast and flexible, Cory starts in Balsamiq. Wireframes help him think through the problem, share ideas async, get wildly creative, build the right thing. We put together a short write-up of how Cory works, what his process looks like, and how wireframes help him reduce idea-to-code time by ~50%. It’s a great peek into how lean teams actually move fast: https://lnkd.in/dUdszGPU