Brandmelon

More Than a New Look, It’s a Shelf Strategy. With Labanita’s packaging, we didn’t just focus on design appeal, we considered real-world visibility. By placing the main character on both the front and side panels, the packs stand out no matter how they’re stacked, face-out or side-facing. This move enhances in-store impact, quicker recognition, and an easier job for merchandisers and sales teams. A design that blends both creativity with commercial performance. Thank you Al Mansour Holding Co. For Financial Investments for the trust and the fun creative challenge! Check out the full project on Behance: https://lnkd.in/dkQ7-FSw #labanita #packagingdesign #shelfvisibility #brandmelon #brandfruitfully #RetailDesign #SmartPackaging

New Look. Same Delicious Taste. We gave Labanita yogurt a vibrant new identity, filled with energy and personality. Each pack features our sporty cow in fun, active poses, while special flavors like sugar and strawberry star a playful little cow designed just for them. A bold, joyful design that makes yogurt time more fun than ever. Check out the full project on Behance: https://lnkd.in/dkQ7-FSw #labanita #packagingdesign #branding #brandfruitfully #brandmelon

New Look. Same Pure Goodness. We reimagined the iconic Labanita pack with a fresh, playful twist, bringing back the cow in a bold, lovable new way. Sporty, full of life, and brimming with personality, these redesigned packs are crafted to spark joy and create a stronger emotional connection with consumers of all ages. Thank you Al Mansour Holding Co. For Financial Investments for the trust and the fun creative challenge! Check out the full project on Behance: https://lnkd.in/dkQ7-FSw #labanita #packagingdesign #branding #brandfruitfully #brandmelon

Wishing you a month filled with peace, blessings, and inspiration. May this holy month bring growth and success to you and your loved ones 🌙

Sunshine Tuna is turning 30! We created a special lid design with a festive touch, bright colors, fun confetti, and a bold anniversary logo to celebrate this milestone. Here’s to 30 years of great taste! Check out the full project on Behance: https://lnkd.in/d86JVxcT #SunshineTuna #30YearsOfGoodness #branding #packagingdesign #brandfruitfully #brandmelon

As always, Brandmelon is present at the world’s top exhibitions, never missing a chance to explore the latest F&B innovations in packaging and branding locally and globally. Let's connect and get inspired at Gulfood! #brandmelon #brandfruitfully #branding #packagingdesign

The richness of chocolate, the warmth of toast, the smooth glide of a knife—every detail crafted to make you feel the indulgence before the first bite. It’s not just about looking premium; it’s about creating a craving, a connection, an experience you can almost taste. Check out the full project on Behance: https://lnkd.in/djMBYdTU #branding #packagingdesign #brandfruitfully #brandmelon

Inspired by the smooth and satisfying spreading experience, the letter “D” isn’t just a letter it holds a hidden story. A knife and toast cleverly take shape within, bringing the essence of spreading to life. This is just a taste of what’s coming! Stay tuned for the full project reveal! #branding #packagingdesign #brandfruitfully #brandmelon

In the packaging design of Coco Bites, the logo tells the story of indulgence through clever design. Using negative space in the letter “B,” we created a playful image of a little boy with his mouth wide open, ready to savor the delicious Coco Bites. Our core concept brings this craving to life with designs featuring a hand dipping a freshly baked pretzel into rich, cascading chocolate. The drizzling chocolate offered in white, dark, and milk instantly evokes a drool worthy, mouthwatering mood that embodies the essence of our brand. Check out the full project on Behance: https://lnkd.in/dtEz_KGA #branding #packagingdesign #brandfruitfully #brandmelon

Coffee and football bring people together, so we redesigned our packaging with a World Cup theme to make City Café unforgettable. Each iced coffee can represents a country, featuring iconic landmarks, cultural symbols, and the phrase "From Capital City with love". Consumers can choose cans celebrating their home country or the team they support. These designs are also featured on fridge magnets, trays, and gifts, ensuring lasting memories while spreading brand awareness. Check out the full project on Behance: https://lnkd.in/d49cHZ3Z #WorldCup #SaudiArabia #CityCafe #BrandFruitfully #Brandmelon