UNCOMMON

This year’s inspiration trip took us back to the city that shaped UNCOMMON. Two days of Forward Festival: ideas, design, and a sharp look at the future of our craft. Between the talks and the nightlife, we found what we came for: perspective, energy, and a renewed love for Berlin.

BOXR makes everyday basics you can wear with confidence. Comfortable, durable and made from bamboo. With over one million boxers sold, it was time to sharpen the brand and set a new standard. We redefined the brand strategy and built a visual identity that lays the foundation for everything to come. A strong story, a clear tone and a tagline that says it all: “We’ve got the basics, the rest is up to you.” From boxers to undershirts and socks, BOXR covers the essentials and you do the rest. We introduced brand guarantees, refined the logo, added bold colors and made the box a key design element, a strong visual anchor that runs through the brand’s motion, imagery and personality. Together with fashion photographer Maryn Haertel and her crew, we built a distinctive setting that sets the tone for BOXR. Case: https://lnkd.in/efA_iT6e Credits: Client: BOXR, Lars Bijsterbosch, Max Louw, Nick Velten Photographer: Maryn Haertel and team Muah: Laura de Waard Production: Sabine Shenouda-Alberts Models: Hessel en Auke

We’re hiring! At UNCOMMON we believe in pushing boundaries and redefining the norm. That’s why we’re looking for a designer–developer to join our team in Enschede. You’re someone who can shift effortlessly between pixels and code. A sharp eye for design, a strong sense for detail, and the skills to bring ideas to life in Webflow and beyond. Motion, interaction, and digital craft excite you just as much as strategy and storytelling. Why join? - Work on bold projects with ambitious clients. - Be part of a close-knit team that values creativity, collaboration and no-bullshit honesty. - Plenty of room to grow, experiment, and make real impact. Think you’ve got what it takes? Check the full vacancy on our website: https://lnkd.in/eQWnk--U and let’s redefine the norm together. This is an on-site role at our HQ in Enschede!

The Palmer Dinnerware website we created 
is now featured as a full case study on awwwards., where we share the thinking and making behind the digital experience. Read the full story: https://lnkd.in/dwzTZZeK

We’ve officially joined Dutch Digital Design the home of the most forward-thinking digital agencies in the Netherlands. For us, it’s not just a badge of honor. It’s a statement: we’re here to push boundaries, redefine the standard, and show the world what dutch digital creativity looks like.

Double SOTD: Awwwards & FWA on the same day Two of the most respected platforms in web design - awwwards. and The FWA - recognizing the same project on the same day. It’s amazing to see this project for Palmer dinnerware receive such recognition. Truly proud of what we’ve created together.

Palmer dinnerware claimed ‘Website of the Day’ at CSS Design Awards

KeukenKastenFabriek’s site just won ‘Website of the Day’ CSS Design Awards

A new digital home for Palmer. We reshaped the brand - sharper fonts, stronger contrasts, a tighter vibe - and redesigned the site. We created a product experience that thinks like a chef: What plate sets the tone? What texture tells the story? To make those choices effortless, we built one visual canvas where you can filter by color, type and size. Full case live on our site (link in comments) Client: Wegter Brands Thanks to: Nanda Meijerink, Guy Wegter, Roy Hoogerheijde en Marre Stolk Team: Dylan Brouwer, Kevin Masselink, Alexis Sejourné en Sander Rohrink

For Red Roots Festival, we went straight to the source. We created a campaign visual where music and origin collide and leave a mark. A guitar, shaped like a footprint, symbolises the connection to Enschede. Artists like Waylon and Miss Montreal, who grew up in Twente or studied at the local conservatory, now return to the stage that shaped them. Concept & visual by: UNCOMMON x Drop of Lemon Studio Partners: Enschede Promotie, Enschede700, Metropool Venue Hengelo en Koninklijke Grolsch