DigitalMaas’ cover photo
DigitalMaas

DigitalMaas

Business Content

Haymarket, New South Wales 2,442 followers

Leading local marketing platform.

About us

DigitalMaas is a Local Marketing Platform that allows your business to easily manage its locations at scale. Use features like Posts, Respond to Reviews, Menus, Photos, and more. Across all the major mapping platforms ( Google, Apple, Bing and Facebook)

Website
https://www.digitalmaas.com
Industry
Business Content
Company size
51-200 employees
Headquarters
Haymarket, New South Wales
Type
Privately Held
Founded
2014
Specialties
Digital Marketing, SEO, SEM, Marketing, Technology, Google AdWords, Search Engine Marketing, Search Engine Optimisation, PPC, google my business, gmb, Local Marketing, Business Listings, Google Business Profile, Apple Maps, Bing Places, Facebook Page Info, Reviews, and Listing Audits

Locations

  • Primary

    1 Eddy Ave

    The Quantum Terminal

    Haymarket, New South Wales 2000, AU

    Get directions

Employees at DigitalMaas

Updates

  • 🚀 New Feature: Competitor Insights for Your Locations See how your locations stack up against local competition on Google. With Competitor Insights, you can: ✅ Benchmark your location’s visibility, reputation & marketing ✅ Compare scores and ratings against nearby competitors ✅ Use radius & category filters to focus on the most relevant businesses 👉 Available now in Beta for all paid subscription locations. Book a Demo https://hubs.ly/Q03HJxC20

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  • 🚀 New Feature Alert: AI-Powered Review Replies We’re excited to launch Review Assistant - your AI tool to craft review replies in seconds! With Review Assistant, you can: ✨ Instantly generate tailored replies based on each review and your business info ✨ Improve your responses as you type with AI-powered suggestions ✨ Personalise tone, length and style to match your brand voice Now in Beta for all paid subscriptions. Try it today or book a demo to see it in action! Book a Demo https://hubs.ly/Q039yDMr0

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  • Our CTO, Scott Francis, shares how DigitalMaas reduced infrastructure costs with RDS & EKS Reserved Instances, query optimisation, caching, and AWS Aurora I/O-Optimized. Check it out below! 👇 #AWS #CloudCostOptimisation #SaaS #DigitalMaas #TechLeadership

    View profile for Scott Francis

    Chief Technology Officer at DigitalMaas

    🚀 How We Cut AWS Costs at DigitalMaas Without Sacrificing Performance Infrastructure costs can make or break a SaaS business. At DigitalMaas, we’ve been focused on reducing AWS costs while keeping our platform scalable and efficient. Here’s what worked for us: ✅ Reserved Instances for predictable workloads – We locked in EKS nodes and RDS instances to avoid on-demand pricing. But with RDS, scaling up would have required selling existing reservations, which is something I really didn’t want to deal with. So managing them properly was a must. ✅ Offloading compute from the database to EKS – Since our EKS nodes are fixed-cost resources, we made sure to use them efficiently instead of overloading the database with heavy queries. ✅ Reducing I/O costs through query optimisation & caching – We optimised queries, moved ETL processing to our data pipeline before writing to the DB, and introduced a memory cache layer for frequently accessed but rarely changed data. This significantly reduced database load and improved efficiency. ✅ Switching to AWS Aurora I/O-Optimized – Storage volume wasn’t our concern, so paying extra for used storage resulted in massive I/O cost savings—a trade-off that worked in our favour. 💡 Key Takeaways for Optimising Cloud Costs • Plan RDS reservations carefully—scaling up means selling them, which I wanted to avoid. • Use your fixed-cost resources wisely—leverage EKS nodes for compute instead of overloading the DB. • Caching matters—reducing query load can have a big impact on performance and costs. • I/O costs can be a hidden killer—understanding AWS Aurora’s pricing model helped us unlock major savings. 🔍 What cost-saving strategies have worked for your SaaS platform? Would love to hear what’s working for others! #AWS #CloudCostOptimisation #Kubernetes #SaaS #EKS #Aurora #TechLeadership

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Funding

DigitalMaas 2 total rounds

Last Round

Series unknown
See more info on crunchbase