Sitebulb

I have been LONGING for a sexy new Sitebulb feature to talk about and this is definitely it. Put your hand up if you're NOT using Claude or ChatGPT at all during your work day. *Crickets Thought so. Well, very soon you're going to be able to connect your favourite AI assistant directly with Sitebulb via our MCP. So you can literally say to Claude, "hey can you compare my latest Sitebulb audit with the previous one and tell me what's changed." Or, "find the latest audit for [domain] and summarise the top technical SEO risks." Let your imagination run wild... No code needed, no exporting then uploading spreadsheets, or screenshotting Sitebulb reports - literally all you need to do is ask. Sitebulb MCP is coming very soon! If that sounds good to you, you'd better join the waitlist now! 👉sitebulb.com/mcp #seo #technicalseo #mcp

To block or not to block, that is the question. Harry Clarkson-Bennett and Patrick Hathaway discussed publishers blocking AI bots by default in our recent webinar - full recording now available here: https://lnkd.in/e4qrsBvF

Arguably more excited about this Sitebulb collab with snark royalty Jamie Indigo than I am about the Sitebulb MCP announcement.

📣 EXCITING NEWS! Sitebulb MCP is coming soon — so your favourite AI assistant can connect directly to your Sitebulb audit data. No code needed, just ask Claude or ChatGPT and it will retrieve exactly what it needs directly from Sitebulb: your projects, your audits, your URLs, your history. Ask it to summarize the latest completed audit... Find the highest-severity issues... Inspect a specific URL... Compare this crawl with the previous one... List internal 404s... It's all grounded in real Sitebulb data, and all YOU have to do is ask. Designed to be safe and scoped, you control what access the assistant has. We'll be opening access to this in phases. So it's worth getting your name down early if you want to try it. Waitlist link in comments. #technicalseo #seo #mcp #sitebulbmcp

Unsolicited #SEO tip: There's a really neat report on Sitebulb for duplicate content that allows you to go past the usual "finding duplicate titles" to indicate clashes. ⚠️ The report separates out pages that have identical HTML, very similar content, page titles, and h1s. It's really helpful for non-standard content management systems, where sometimes duplicate content can sneak in under different titles. 😎 Disclaimer: Not a paid post, I don't do them. I was doing some work today and this particular report was very helpful to save time.

For all the AI bros replacing their SEO team with an LLM... Yitzhak fayzak tested 3 leading AI models - Gemini, ChatGPT, and Claude - on the same ranking drop. All 3 missed the actual cause. Gemini recommended backlinks and schema. ChatGPT suggested restructuring the site hierarchy. Claude recommended adding more content. None of them identified that the problem was a search intent reclassification triggered by Gemini's own earlier advice. Nobody is saying "AI tools are useless," but they cannot compete with the human insight that comes from manually documenting every page change for years and using that baseline to catch what the models couldn't. The tools were looking at how the page was built. He was looking at what Google understood the page to mean. It's a sharp case study, and the recovery data makes it worth reading in full. 👇 https://lnkd.in/exk2GdPy #seo #technicalseo #aisearch

🔥SEO INSIGHTS! Yitzhak fayzak shares a real-world SEO case study of how a Gemini AI recommendation caused one of his pages to drop from Google, and how his human professional analysis of Search Intent fixed it… 👇 https://lnkd.in/exk2GdPy #seoinsights

Join me and the great Jessie Willms with Sitebulb for all things SEO, AI and audience related! 4pm UK time

Some might see the WooCommerce migration as a failure - because, well, it sucked so bad they did a 180. But Brendan Bennett sees this as a win because the team knew when to cut their losses and roll back. This clip comes from our website migrations training series with Candour 👉https://lnkd.in/eZubJJU4

Cannot wait to be at HiveMCR in 2 weeks time! Who's going to be there with me? PLEASE come say hi! I'm attending all by my lone-self... 🤓