For two decades, RealSelf has been the trusted authority in the aesthetics space. Now, we're evolving into something even more powerful - a dynamic digital ecosystem that puts you at the center of your aesthetic journey.
What sets us apart? We're the only destination that combines verified patient experiences, board-certified expert guidance, and cutting-edge technology to help you make confident, informed decisions about your aesthetic goals. From revolutionary skincare to transformative procedures, RealSelf remains your most trusted partner in discovering treatments and providers that are truly 'Worth It.'
Visit RealSelf.com to experience our evolution and follow us on social, for daily inspiration and expert advice.
We're hiring! Come join us in building the future of RealSelf.
Open roles:
🧚 Frontend Software Engineer, Web Experience
🧚 Senior Software Engineer, AdTech
🧚 Senior Software Engineer, Profiles & Bookings
Apply here:
https://lnkd.in/eEJNFzVA
I’m #hiring!
Join our NYC hybrid team and help shape the future of our platform. Open roles:
• Frontend Software Engineer, Web Experience
• Senior Software Engineer, AdTech
• Senior Software Engineer, Profiles & Bookings
If you’re passionate about building scalable, user‑centric products, we want to hear from you!
Last week, our CEO Minou Clark joined the Woman Inc. Podcast to discuss her journey as a visionary leader at the intersection of technology, culture, and beauty.
In the episode, Minou talks about her career journey in digital media, RealSelf’s exciting new era, and how she approaches leadership with authenticity. “I’m talking to the team human to human, not CEO to whatever your role is.”
🎙️ Listen to the full episode here: https://lnkd.in/ejexmY2k
Lip care lovers, gather ‘round! HuffPost just spotlighted the best peptide lip treatments and featured expert insight from none other than Dr Sonia Badreshia-Bansal, a member of our RealSelf Doctor Advisory Board.
Dr. Badreshia-Bansal says peptides boost collagen for smoother, softer lips—but only with consistent use. They hydrate and plump over time, not instantly. Pair them with hyaluronic acid or ceramides for best results.
Check out the full article here → https://lnkd.in/esJ8mWnA
October is Breast Cancer Awareness Month, and at RealSelf, we’re honored to share a story that goes beyond survival.
Meet Sarah Barness, a breast cancer survivor who entered early menopause at just 37. The changes to her skin, hair, and confidence came fast—but so did her resilience.
In our new series, Sarah begins her aesthetic journey with RealSelf Verified Dr. Richard Westreich MD to rebuild her confidence, step by step. From her initial consultation to her first treatments—a vampire facial and EZ Gel injections—Sarah’s story is one of healing, self-discovery, and what it truly means to feel like yourself again.
🎥 Watch the first three episodes of “What It’s Like to Face Menopause at 37 After Breast Cancer” below and follow @realself on Instagram to see Sarah’s full transformation and the final episodes as they release.
Episode 1: https://lnkd.in/euJW5fum
Episode 2: https://lnkd.in/ehbvvM2q
Episode 3: https://lnkd.in/ePxHTE4g
♥️
Charli XCX uses RealSelf. Yes — that Charli XCX.
In her new Vanity Fair cover story, Charli calls RealSelf her “favorite plastic surgery website,” saying it’s helped her understand what’s actually possible. “I’m always thinking about how I look and what I would change about my face,” she says. “I’m f***ing thinking about all the shit that I could do and pull and stretch and morph on my face, all the time.”
Thanks for the shoutout, Charli, you are our favorite too. 🥹
Read the full story in Vanity Fair: https://lnkd.in/dQrnty6v
We’re hiring a Digital Intern at RealSelf!
If you’re obsessed with all things digital — from TikTok trends and pop culture to beauty and aesthetics — and want hands-on experience at a brand shaping the aesthetics industry, this one’s for you.
You’ll work with an amazing team, learn fast, and make a real impact from day one.
Apply here: https://lnkd.in/eyawiU9G
Big spotlight for RealSelf in Beauty Independent! Our first female CEO, Minou Clark, shares how she’s leading RealSelf’s evolution nearly 20 years after the company’s start:
“We began in 2006 as what I like to call a glorified SEO play—winning search traffic around procedures people were Googling in private. Today, we’re building lasting relationships with our users. Our owned audience grows by ~20,000 new subscribers each month, with 80% newsletter open rates.”
Digital media is now front and center: engagement across newsletters, social channels, and content is exploding, and beauty journeys are shifting from private searches to public, even entertaining conversations.
On trends:
🧚 GLP-1s like Ozempic haven’t slowed procedures like lipo or body contouring—they often complement them.
🧚 Skin tightening, eyelid surgery, and radiofrequency with microneedling are booming.
🧚 More men are joining the conversation, and younger users are starting earlier thanks to digital media.
Check out the full feature here: https://lnkd.in/eKkz97KJ
RealSelf, the nearly two-decade-old online aesthetics platform, is getting a makeover under its first female CEO, Minou Clark. Long known as the go-to resource for research on cosmetic procedures, the company is rebranding into a media-forward platform built for today's aesthetics patient. In an interview with Beauty Independent, Clark shares her vision for RealSelf's next chapter, the cultural shifts reshaping aesthetics, and why she wants the brand to be seen as a "dialed-in bestie." "Beauty journeys have shifted from private, secretive searches to public, even entertaining conversations," she says.
Read more: https://bit.ly/46xxD4R#hereforthefierce#beautyentrepreneur#wellnessentrepreneur#beautybusiness#beautynews
Skincare nerd alert 🚨 Allure Magazine just dropped their “7 Best Clay Masks” list, and guess whose insight is in there? Dr Sonia Badreshia-Bansal, from our very own RealSelf Doctor Advisory Board.
Her take: “Kaolin clay is gentle and works well for sensitive or dry skin … Bentonite clay draws out sebum and impurities more deeply for oily or acne-prone skin.”
Our takeaway? There’s no one-size-fits-all clay mask. It’s about matching the type of clay to your skin’s needs.
Read the article here → https://lnkd.in/ebr7Y5Y5
Then tell us… which are you: Team Kaolin, Team Bentonite, or both?
This week our CEO, Minou Clark, joined fellow leaders Will Lee (CEO, ADWEEK) and Robert Dippell (CEO, Morning Brew) for Iterable Activate’s fireside chat, “Ahead of the Curve: A CEO Chat on Leadership, Growth, & Differentiation in the AI Era”, moderated by Iterable’s own Sam Allen.
Minou shared how she approaches AI adoption within teams:
“For AI to really resonate, it can’t just be about buzzwords—it has to be grounded in practical examples. And culture matters. You need to spot the early adopters, the people who genuinely get excited about AI, and empower them as champions. Give them visibility across departments so they can guide and inspire others who are still getting up to speed.”
We couldn’t be prouder to see Minou representing RealSelf on stage and helping shape the conversation around what leadership looks like in the AI era.
Watch the full panel here: https://lnkd.in/e7a78hDQ
What happens when innovators, tastemakers, and beauty lovers collide? This.
We just hosted a landmark event during New York Fashion Week that brought together the people shaping the future of aesthetics. It was more than a celebration, it was a full-on experience.
Even before the main event kicked off, 100+ leaders in aesthetics—editors, providers, visionaries, patients, and brand partners—gathered for a series of intimate panels. They shared insights on innovation, swapped personal stories, and got candid about their journeys. It was a space full of inspiration, gratitude, and excitement for the future of beauty.
Then the party truly began. From the moment guests arrived, the energy was electric: live treatments on the floor, hands-on demos, and immersive experiences that showcased the human side of aesthetics.
Highlights included:
🧚 A DJ fresh off Burning Man and opening for Gorgon City
🧚 Treatments happening live on the floor with Sinclair North America and Revance
🧚 A look-feel-touch breast implant station with Mentor Worldwide LLC
🧚 Food shaped like boobs (obvi)
🧚 Invisalign live-scanning everyone’s smiles
🧚 Beauty editors from 35+ top outlets like ELLE Magazine, Marie Claire, Forbes, Allure, Popsugar, and more
🧚 Influencers like Serena Kerrigan dropping knowledge
🧚 Drinks by Katy Perry’s De Soi and Kyle Cooke’s Loverboy Inc.
🧚 Gift bags stacked with goodies from Clinique, OPI, OSEA Malibu, Superegg®, SACHEU, Neen, Align Technology, Thensome, Inc., JECT… and more
A huge thank you to the partners who helped make this night possible: Mastercard, Sinclair North America, Revance, Align Technology, Mentor Worldwide LLC, EvolveMKD, and every brand that helped us bring this vision to life. Your collaboration turned an idea into an unforgettable experience.
This event proved that aesthetics isn’t just about results—it’s about connection, culture, and human moments. Want to get involved? You’re in luck. We’ve got more iconic events in the works for 2026 and we can’t wait to talk. Drop a comment below.