Relay42 by Supermetrics

𝐎𝐧𝐥𝐲 1 𝐢𝐧 5 𝐭𝐫𝐚𝐯𝐞𝐥 𝐛𝐫𝐚𝐧𝐝𝐬 𝐢𝐬 𝐟𝐮𝐥𝐥𝐲 𝐜𝐨𝐦𝐦𝐢𝐭𝐭𝐞𝐝 𝐭𝐨 𝐀𝐈 🧠🌴✈️ We’ve just published new research with London Research, capturing the perspectives of 200 𝐬𝐞𝐧𝐢𝐨𝐫 𝐭𝐫𝐚𝐯𝐞𝐥 𝐦𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬. The results reveal a clear divide between brands leading with AI and those still catching up: 📊 Leaders are 3× 𝐦𝐨𝐫𝐞 𝐥𝐢𝐤𝐞𝐥𝐲 to use predictive insights 🎯 2× 𝐦𝐨𝐫𝐞 𝐥𝐢𝐤𝐞𝐥𝐲 to anticipate customer behavior with machine learning ⚡ 3× 𝐦𝐨𝐫𝐞 𝐥𝐢𝐤𝐞𝐥𝐲 to deliver personalized experiences in real time Yet even the front-runners face familiar challenges — legacy systems, limited AI skills, and fragmented data. 💡𝐖𝐡𝐚𝐭 𝐬𝐭𝐚𝐧𝐝𝐬 𝐨𝐮𝐭: The industry leaders emerging today aren't treating 𝐀𝐈 as a supplementary tool—they're embracing it as a 𝐜𝐨𝐫𝐞 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐜𝐚𝐩𝐚𝐛𝐢𝐥𝐢𝐭𝐲. 👉 𝐑𝐞𝐚𝐝 𝐭𝐡𝐞 𝐟𝐮𝐥𝐥 𝐫𝐞𝐩𝐨𝐫𝐭 to read how data-mature travel brands are outperforming their peers: https://lnkd.in/eBKzhe-q

🎉 We’re very excited to welcome Viktor Evgeniev to the team as our new Senior Product Manager! With over eight years in product management — including six in B2B SaaS MarTech — Viktor brings deep technical expertise in data integrations, platform development, and process scalability. He also has a strong grasp of product operations and best practices, making him a fantastic addition to the team. Outside of work, Viktor’s an adventurer at heart - he loves climbing and skiing, exploring new destinations (five continents and counting!), and is a big fan of computer games 🎮🏔️✈️ Welcome aboard, Viktor - we’re thrilled to have you with us! 🎉

We had a blast at the World Aviation Festival in Lisbon! ✈️ It was great connecting with so many inspiring aviation leaders to talk about acquisition strategies, enhancing the customer journey, and creating more meaningful connections with travelers. A big thank-you to everyone who stopped by for a chat - we hope you enjoyed the conversations and the Dutch stroopwafels we brought along! 🇳🇱🍪 Christiaan van der Waal, Richard Jonkhof, Jurrian Elekan 🦅

We had a blast at Technology for Marketing 🚀 A big thank-you to everyone who stopped by the Supermetrics stand! We loved connecting with data-driven marketers and discussing real challenges around personalizing the customer journey in real time. Big cheers to Ed Barrett for an outstanding masterclass, and to the entire Supermetrics events team for the excellent organization!

Technology for Marketing Day 1- let's go! 🙌 Come find us at the Supermetrics stand (D52) where our team is ready to show how you can connect, manage, analyze, and activate your marketing data — all in one place.

Exciting new opportunities just opened up in our Product team  👇 🇳🇱 Director of Engineering 🇳🇱🇮🇪 🇫🇮 Senior Backend Java Engineers 🇳🇱 🇮🇪 🇫🇮🇬🇧 Java Platform Engineer 🔗 https://bit.ly/3ZtNbT8

✈️ Exciting news – our team will be in Lisbon from 7–9 October for the World Aviation Festival, , the world’s largest aviation technology event, bringing together top executives from leading airlines and airports. Our colleagues Christiaan van der Waal, Jurrian Elekan 🦅, and Richard Jonkhof will be on the ground, ready to connect and exchange ideas about the future of markting in aviation. ☕ If you’re attending too, don’t miss the chance to meet them for a coffee and a chat!

We’re excited to join Digital Travel Europe 2025 - Europe's premier event for travel leaders, at The Hurlingham Club, London on 19–20 November. If you’re attending, come say hi and let’s talk about how leading travel brands are activating first-party data and orchestrating customer journeys across channels.

🎉 We’re thrilled to welcome Anthony Van Zaltbommel as the newest member of our Commercial team! Anthony brings valuable experience from the e-commerce industry, where he focused on go-to-market developments and built deep expertise in SaaS ecosystems. He also holds an MBA in Digital Business & Analytics, making him a great match for our team as we continue our growth journey. Outside of work, Anthony is a passionate sports fan. Whether he’s guarding the goal on the soccer field, playing padel with friends, or working out at the gym, he’s always on the move ⚽🎾💪 Welcome aboard, Anthony - we’re excited to have you on the team! 🎉

🎉 We’re excited to welcome Anatoly Dmitriev as our newest Customer Engineer! With nearly a decade of digital marketing experience - including seven years in SaaS and Customer Data Platforms - Anatoly has helped companies improve retention, personalization, and data-driven growth across regions. His expertise in data, strategy, and execution makes him a great match with us. Outside of work, Anatoly enjoys nature 🌿, exploring cultures and history, and diving into literature 📚 - always curious about the stories behind people, places, and ideas. Welcome aboard, Anatoly - we’re thrilled to have you with us! 🎉