Usercentrics

Finance leaders have long mastered the language of numbers. The next frontier is mastering the integrity of the data behind them. In my interview with CFO Dive, I shared why CFOs are stepping beyond traditional finance - becoming stewards of data governance, trust, and growth discipline across the business. 👉 Read the full piece here: https://lnkd.in/eUK8Z_WB Thanks to Grace Noto for the thoughtful conversation - it’s a crucial moment for finance leaders to redefine what trust really means inside their organizations.

How do you put into words just how rare it is to reach centaur status in the SaaS world? 🤨 This football analogy might help (soccer for our American friends 😜) Imagine a football stadium filled to the brim. Now imagine only 1% of the crowd. That small fraction represents the companies that actually achieve centaur status. It really puts into perspective just how exceptional this milestone is 🚀 To keep the celebrations going, we have put together a special episode of The Privacy-Led Marketing Show. In this episode, we explore the tactics and strategies that made this journey possible and share insights and lessons from industry leaders who have been there and done it 🙌 Whether you are on the path to centaur status or simply curious about what it takes, take a look at our latest Privacy-Led Marketing Show episode ➡️ https://lnkd.in/d3h4rUAE

October has been marked as Cancer Awareness Month in our calendar 📆 Thanks to our diversity, equity, and inclusion (DEI) team, we’ve spent the month learning, taking action, and showing support through their initiatives: 🗣️ Talks on cancer prevention, early detection, and healthy lifestyle choices. 🍎 Health tips around nutrition, exercise, and mental well-being. 🧘 Midday wellness breaks, meditation, yoga, and mindful challenges. 👕 Color-themed days across offices to show support for different types of cancer. Here’s how our teams showed their colors this month: 💖 Week 1: Breast Cancer (Pink) 🤍 Week 2: Lung Cancer (White/Pearl) 💙 Week 3: Colorectal Cancer (Dark Blue) 🩵 Week 4: Prostate Cancer (Light Blue) Beyond raising awareness, these initiatives spark conversations, educate, and strengthen our community. At Usercentrics, we are proud to live our seven values of #BetterTogether, #BeBrave #LeadByExample, #InnovateWithPurpose #PassionForPrivacy #GiveBack and #ComeAsYouAre. This cancer awareness month, we are proud to stand #BetterTogether 🫂

🌐 From AI to trust: Dublin’s about to get a dose of Privacy-Led Marketing! The CMO Insight Summit Europe (3–4 Nov) brings together leading marketing experts to talk about what’s next in AI, growth, and brand trust. We’ll be there to share how Privacy-Led Marketing is driving a new era of smarter, more sustainable business growth. 🙋 Meet our team on the ground: Esther Wijaya, Luis Neto, and Max Lucas. They are ready for 1:1s, networking, and great conversations. 💡 And don’t miss Max’s workshop on Day 2 (11:05–11:35 GMT), a hands-on session on turning privacy into your growth engine. Looking forward to meeting you all at the #CMOInsightSummit, an event by GDS Group 👋

Hello my dear network, I’m thrilled to share some exciting news: Usercentrics and Cookiebot™ by Usercentrics are now officially certified ISO/IEC 27701:2019! This new certification marks another major milestone in our continuous journey to strengthen privacy and information security building on what has been an incredible year of progress. What this means: We’ve extended our ISO 27001 certified Information Security Management System (ISMS) to include Privacy Information Management, ensuring even tighter alignment with global privacy and data protection standards. This reinforces our commitment to safeguarding personal and sensitive data, empowering our customers to build and maintain trust in an increasingly regulated digital world. ✅ Certified: ISO/IEC 27001:2022, ISO/IEC 27701:2019, TISAX labeled, SOC 2 Type 2 ✅ Compliant: GDPR, NIS2, HIPAA 📈 Continuously evolving: New frameworks and industry standards are always on our radar as we keep raising the bar for compliance and security. 👏 A huge thank you to our amazing IT Compliance team and all the teams across Usercentrics who contributed to this achievement. Your dedication, collaboration, and attention to detail make milestones like this possible. Privacy and security aren’t just certifications they’re the foundation of trust we build together, every day. 💪 #ISO27701 #InformationSecurity #Privacy #Compliance #Usercentrics #Trust #DataProtection

“Accept All” is getting ghosted 👻 Not just during spooky season, but anytime. Nearly half of consumers (46%) click “Accept All” less than they did three years ago, and more (42%) are actually reading cookie banners before deciding who gets their data. Yet most still don’t fully understand where their data goes (77%). Engaged, selective, and careful, these cautious consumers aren’t just clicking. They vanish like ghosts when brands don’t earn their trust 🫥 The good news ☺️? Brands that make privacy clear, give control, and build simple trust don’t just comply. They win loyalty, credibility, and lasting customer relationships. Want to know how to keep the cautious consumer engaged rather than spooked? Read the full Digital Trust Report → https://lnkd.in/dByPaupg

The marketing playbook is changing and privacy is at the center 🙌 On November 6, join marketers from Google, Microsoft, Semrush, Dreamdata, Intuit Mailchimp, Meltwater, AdInMo, and more for the Privacy-Led Marketing Summit, a free, one-day online event exploring how to build trust, deliver value, and grow responsibly in a privacy-first world 🌐 Whether you’re focused on paid campaigns, brand trust, content, or organic growth, you’ll discover strategies to drive results with consent, clarity, and confidence. ⏯️ Even if you can’t attend live, the full sessions will be available afterward so you can explore the ideas at your own pace. See you at the Privacy-Led Marketing Summit, an event by marketers for marketers 👋 Register here: https://lnkd.in/d6SCrPH3

It seems like the number 100 keeps popping up 👀 This week we launched our 100M Move More Challenge, an initiative from our Employee Experience Team to boost wellbeing across Usercentrics. We’ve partnered with Wellable, a gamified wellbeing platform, to track our journey toward a collective goal of 100,000,000 Wellable Points by December 31. Every activity counts! Whether individually or as a team, you’ll earn points for actions that enhance your wellbeing: 🏃🏽♀️ Walking and working out 📚 Reading a book 🎧 Listening to a podcast on wellbeing, leadership, or motivation 📵 Digital detox day 🌱 Doing an eco-friendly action 💻 Taking an online course or attending a webinar Along the way, we’ll celebrate individual achievements, highlight team results, run fun initiatives, and reward top performers and active participants. We’re ambitious, we’re motivated, and together we can hit 100M Wellable Points before the year ends! After all, we’re already a “100M company” 😉 Let’s move more, learn more, and feel #bettertogether 💪

Nobody said it was easy, but that’s exactly why we showed up for the challenge 💪 Just as we announced reaching €100M ARR, our CMO Adelina Peltea took the stage at the Future of Revenue Marketing event hosted by YOYABA, sharing the story behind the numbers. She talked about how we grew from €40M to €100M ARR in just two years, while still growing at 45%. It’s been a journey full of bold decisions, learnings, and momentum 🙌 Later, Adelina shared more about our scaling journey with Tim Rath on the Revenue Marketing Realtalk podcast. Here’s a sneak peek 👀 (Catch the full episode in the comments 👇)

Our €100M ARR celebrations are still going strong and we keep painting cities in Usercentrics blue 💙 Today, Times Square woke up like this. In case you missed it, we’ve officially landed in North America with our new HQ in New York, strengthening our global presence and accelerating the adoption of Privacy-Led Marketing in U.S. markets 🇺🇸 As our CEO, Donna Dror, put it: “We’ve reached this milestone not by doing more of the same, but by challenging the status quo. Usercentrics defined the category of Privacy-Led Marketing, proving that privacy and growth aren’t opposites; they’re partners. With innovations like Server-Side Tagging, partnerships with Google, Amazon, and Microsoft, and a growing global footprint, we’re helping brands turn compliance into competitive advantage.” We’re continuing to push boundaries, proving that transparency, compliance, and performance can thrive together 🚀 Read Donna’s full blog and find out how we’re shaping the future of Privacy-Led Marketing: https://lnkd.in/d8wqgN2Z