About
With over 20 years of experience in digital media sales, my experiences have helped make…
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Some great news to share! I'm officially starting a new role with T-Mobile as their Principal Implementation Consultant, Retail Media Networks and…
Some great news to share! I'm officially starting a new role with T-Mobile as their Principal Implementation Consultant, Retail Media Networks and…
Liked by David Smith
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I can't believe I'm about to type this but...headed to CES? Would love to see you in Vegas! 💥 Meet with AdsWizz experts at #CES206 to hear the…
I can't believe I'm about to type this but...headed to CES? Would love to see you in Vegas! 💥 Meet with AdsWizz experts at #CES206 to hear the…
Liked by David Smith
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Every year, tour season hits me the same way: a full circle moment with Matchstick Productions. We spend months obsessing over details that no one…
Every year, tour season hits me the same way: a full circle moment with Matchstick Productions. We spend months obsessing over details that no one…
Liked by David Smith
Experience
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Education
Honors & Awards
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Head of Sales, East
InMobi
Global Sales Manager of the Year
More activity by David
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Pocket FM hits the streets (and stations) of Miami 🚉 From app screens to 350+ city screens, Pocket FM is now lighting up Brightline stations…
Pocket FM hits the streets (and stations) of Miami 🚉 From app screens to 350+ city screens, Pocket FM is now lighting up Brightline stations…
Liked by David Smith
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I am thrilled to announce that I am joining Nielsen as their inaugural Chief Client Officer. I look forward to collaborating with all of you on…
I am thrilled to announce that I am joining Nielsen as their inaugural Chief Client Officer. I look forward to collaborating with all of you on…
Liked by David Smith
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Shaktimaan is back. But this time, you don’t watch him — you feel him. Growing up in small-town India, Sundays had their own rhythm. Streets emptied…
Shaktimaan is back. But this time, you don’t watch him — you feel him. Growing up in small-town India, Sundays had their own rhythm. Streets emptied…
Liked by David Smith
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So you may have heard about Shaktimaan returning on Pocket FM. Yes, we did get him back, but for me, this one runs deep. Growing up in a small town…
So you may have heard about Shaktimaan returning on Pocket FM. Yes, we did get him back, but for me, this one runs deep. Growing up in a small town…
Liked by David Smith
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Pocket FM 🎧 saw stronger revenue and saved time after switching to Unity Ads bidding on Google AdMob. Sujit Jha calls it a clear win for…
Pocket FM 🎧 saw stronger revenue and saved time after switching to Unity Ads bidding on Google AdMob. Sujit Jha calls it a clear win for…
Liked by David Smith
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Audio makes up 31% of media consumption but only gets 9% of ad spend. That gap says a lot. It’s not because the tools aren’t there. Programmatic…
Audio makes up 31% of media consumption but only gets 9% of ad spend. That gap says a lot. It’s not because the tools aren’t there. Programmatic…
Liked by David Smith
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TechCrunch Disrupt, 2025 in San Francisco has a kind of energy that stays with you. Thousands of builders, investors, engineers and creators in one…
TechCrunch Disrupt, 2025 in San Francisco has a kind of energy that stays with you. Thousands of builders, investors, engineers and creators in one…
Liked by David Smith
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Proud moment seeing our founder Prateek Dixit represent Pocket FM at TechCrunch Disrupt. AI for creativity, not efficiency alone — that’s the…
Proud moment seeing our founder Prateek Dixit represent Pocket FM at TechCrunch Disrupt. AI for creativity, not efficiency alone — that’s the…
Liked by David Smith
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The AdAction & AdGem teams are headed to Money20/20 to show how mobile gaming rewards and offers can launch any brand to the moon. Because when you…
The AdAction & AdGem teams are headed to Money20/20 to show how mobile gaming rewards and offers can launch any brand to the moon. Because when you…
Liked by David Smith
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Every story begins with a simple spark - a small “what if” that grows into something bigger. That’s how Pocket FM started: What if stories didn’t…
Every story begins with a simple spark - a small “what if” that grows into something bigger. That’s how Pocket FM started: What if stories didn’t…
Liked by David Smith
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Stories don’t always need screens; they just need your imagination. That’s what we’ve believed since day one. What started as an experiment to…
Stories don’t always need screens; they just need your imagination. That’s what we’ve believed since day one. What started as an experiment to…
Liked by David Smith
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It’s a headline that makes us smile, because it captures what we’ve been building all along. A new kind of entertainment company where AI and human…
It’s a headline that makes us smile, because it captures what we’ve been building all along. A new kind of entertainment company where AI and human…
Liked by David Smith
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Excited to be on stage at TechCrunch Disrupt 2025 (https://lnkd.in/gK5yNMWT) in San Francisco next week. I will be speaking on “Creative Machines…
Excited to be on stage at TechCrunch Disrupt 2025 (https://lnkd.in/gK5yNMWT) in San Francisco next week. I will be speaking on “Creative Machines…
Liked by David Smith
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Will Robinson
Innovator’s Dilemma Update: The Audience Has Left the Building According to the latest Nielsen data, the shift away from broadcast and cable TV isn’t slowing down—it’s accelerating. Streaming platforms continue to grow to record levels, eating away at the once-dominant grip of traditional television. The message for media strategists, political communicators, and cultural advocates alike is clear: the audience has moved, and if you’re still investing most of your resources in the old platforms, you're speaking to an empty room. The only thing still anchoring broadcast TV is live sports. And even that’s starting to slip. Sports dominates the remaining broadcast viewership—but increasingly, even sports fans are finding other ways to watch, from YouTube TV to ESPN+, Prime Video, and NFL Sunday Ticket on YouTube. The live sports firewall is holding for now, but it’s cracking. The younger the viewer, the more likely they are to be streaming—on demand, on mobile, and on their own time. This is the Innovator’s Dilemma in action. The traditional players built their empires around a model that worked—until it didn’t. And now, even as the audience moves to new platforms, many institutions still cling to old assumptions, stuck in legacy systems and quarterly ad buys that no longer match reality. But the good news? There are plenty of ways to reach today’s digital viewers—if you’re willing to embrace the new model. https://lnkd.in/etVEbDR4
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Paolo Patatu
Exciting news! Magnite is collaborating with WPP Media on the launch of Open Intelligence. This collaboration “helps ensure premium inventory can be packaged based on performance potential, and helps provide advertisers access to high-intent audiences in trusted, premium environments,” said Kristen Williams, SVP, Partnerships at Magnite. Read more here: https://magnite.smh.re/1KB
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Tim Armstrong
"𝐎𝐧𝐞 𝐟𝐨𝐨𝐭 𝐨𝐧 𝐭𝐡𝐞 𝐝𝐨𝐜𝐤, 𝐨𝐧𝐞 𝐟𝐨𝐨𝐭 𝐨𝐧 𝐭𝐡𝐞 𝐟𝐞𝐫𝐫𝐲 𝐚𝐬 𝐢𝐭 𝐩𝐮𝐥𝐥𝐬 𝐚𝐰𝐚𝐲" That's how Scott Brinker describes the challenge facing marketers today as AI fundamentally reshapes our industry. After mapping the martech landscape from a few hundred tools to over 15,000, Brinker has seen it all. But he's clear: "𝘛𝘩𝘪𝘴 𝘪𝘴 𝘢𝘣𝘴𝘰𝘭𝘶𝘵𝘦𝘭𝘺 𝘵𝘩𝘦 𝘣𝘪𝘨𝘨𝘦𝘴𝘵 𝘸𝘢𝘷𝘦 𝘢𝘯𝘺 𝘰𝘧 𝘶𝘴 𝘸𝘪𝘭𝘭 𝘩𝘢𝘷𝘦 𝘴𝘦𝘦𝘯 𝘪𝘯 𝘰𝘶𝘳 𝘤𝘢𝘳𝘦𝘦𝘳𝘴." 𝐓𝐡𝐞 𝐑𝐞𝐚𝐥𝐢𝐭𝐲 𝐂𝐡𝐞𝐜𝐤 𝐖𝐞 𝐀𝐥𝐥 𝐍𝐞𝐞𝐝 While we've been waiting for martech consolidation, the opposite happened. AI hasn't simplified our stack – it's created new complexity. But here's what's different: for the first time, technology is becoming easier to use even as it gets more powerful. 𝐓𝐡𝐞 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞? 𝐖𝐡𝐚𝐭 𝐁𝐫𝐢𝐧𝐤𝐞𝐫 𝐜𝐚𝐥𝐥𝐬 "𝐌𝐚𝐫𝐭𝐞𝐜𝐡'𝐬 𝐋𝐚𝐰": 📈 Technology changes exponentially 📉 Businesses change logarithmically Sound familiar? That growing gap between what's possible and what we can actually implement is hitting every marketing team right now. 𝐖𝐡𝐚𝐭'𝐬 𝐀𝐜𝐭𝐮𝐚𝐥𝐥𝐲 𝐖𝐨𝐫𝐤𝐢𝐧𝐠 The early wins aren't flashy, but they're real: ✅ 𝐁2𝐁 𝐡𝐚𝐧𝐝𝐨𝐟𝐟𝐬: AI agents prep sales materials, research leads, and create personalised outreach the moment leads qualify ✅ 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐭𝐚𝐬𝐤𝐬: Cold email sequences, ROI calculators, and research briefs that nobody had time for before ✅ 𝐔𝐧𝐢𝐯𝐞𝐫𝐬𝐚𝐥 𝐝𝐚𝐭𝐚 𝐥𝐚𝐲𝐞𝐫𝐬: Finally breaking down silos between marketing, sales, and service 𝐓𝐡𝐞 𝐭𝐫𝐮𝐭𝐡 𝐚𝐛𝐨𝐮𝐭 𝐩𝐫𝐢𝐜𝐢𝐧𝐠... Get ready for a fundamental shift. The predictable seat-based pricing we've relied on? It's giving way to consumption and outcome-based models. We'll need to forecast AI usage like IT teams forecast cloud costs. The maths isn't hard, but the mindset shift is significant. 𝐌𝐲 𝐐𝐮𝐞𝐬𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐘𝐨𝐮 Where are you feeling that "ferry pulling away" tension most acutely? Is it the gap between AI capabilities and your team's ability to implement them? Budget pressures from new pricing models? Or something else entirely? The opportunity is massive, but so is the risk of being left behind. The good news? You don't need to transform everything at once. Start small, align cross-functionally, and begin building the governance frameworks you'll need. Scott Brinker, Editor-in-Chief of chiefmartec and VP Platform Ecosystem at HubSpot. Andrew Birmingham 🕵️♂️ at Mi3Australia https://lnkd.in/gptJk3Vs #MarTech #AgenticAI #MarketingStrategy #DigitalTransformation #MarketingOps #AI #MarketingLeadership
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